Job DescriptionJob Description
What You'll Do
35% Strategic Planning- Guide the team in translating client goals into strategic media solutions that grow our client's brands and ensure strategic consistency across all elements of plan development and implementation
- Supervise the implementation and development of media briefs, building strategic & tactical recommendations
- Responsible and accountable for final reporting analysis of campaigns alongside other internal teams, ensuring data is accurate, presenting findings to client
- Manage progress of reporting deliverables, provide input and ensure recommended optimizations are applied to future campaigns
- Understand how attribution models function as well as applications/benefits of said models and tools
- Lead research initiatives, identifying tools and resources that will aid in the consumer insight gathering and strategic planning process
10% Account Management - Begin anticipating client requests, troubleshoot and problem solve with internal teams to proactively provide solutions
- Lead performance calls and statuses, providing a POV to clients
- Engage with investment teams to ensure successful campaign execution, manage performance within flight
- Work closely with activation teams to bring media plan recommendations to life, issue plan deliverables to client
- Partner with Associate Director & Director to understand and deliver on client's holistic business needs
15% Relationship Management - Build and maintain relationships with core clients and industry partners by serving as a Horizon Next contact
- Serve as conduit for strategic leadership from senior team to junior team
- Interview to fill junior team member openings
40% Supervision/Management - Oversee junior team member's engagement & interactions with other Horizon Next departments (i.e. Investment, Traffic, Operations)
- Understand and form strategic alignment across all channels and teams, to ensure a fully integrated approach
- Promote the work of both junior and senior team members, set a positive team environment
- Guide team in setting goals and professional development timelines, ensure team members have challenging, level-appropriate projects and opportunities to learn new skills
- Manage performance of junior team by coaching to maximize success, identifying training needs for improved performance, setting goals for career development and ensuring actions are taken
- Participate in interview process for junior team members
Who You Are
- A strong writer, presenter and communicator
- A left and right brain thinker - a data powered strategist
- A collaborative, team-oriented worker with strong time management and organization skills
- A problem solver with the ability to develop creative solutions
- A strong team player, willing to roll up your sleeves
- Detail oriented with commitment to follow through
- Nimble and flexible with ability to succeed in a fast-paced environment
- Excited to manage and grow team members
- A supporter of and advocate for diversity, equity and inclusion
Preferred Skills & Experience
- 3+ years of experience developing strategic media recommendations and stewarding media account projects
- Experience utilizing multiple media channels
- Thorough understanding of advanced analytics and performance media
- Familiarity with marketing principles, analytics and concepts
- Prior experience in a client contact and leadership role
- Strong mentorship experience in terms of developing media professionals, ability to manage a small team
- Effective verbal and written communication skills; able to confidently present and sell through ideas both internally and to clients
- Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and media research/reporting resources
Certificates, Licenses and Registrations
This role does not require certificates, licenses or registrations
Physical Activity and Work Environment
This role does not require any physical activity
Salary Range: $1,635.00 to $1,923.00 a week. A successful applicant's actual weekly or hourly rate may vary based upon, but not limited to, skill sets, experience and training, licensure/certifications, and equity.
The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
#LI-AB1
#LI-HYBRID
#LI-HM
Base PayThe statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
