Amazon

Technical Product Marketing Manager, Application Networking, Application Networking

Amazon$130K — $176K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of marketing experience
  • Experience in content writing
  • Proven ability to build, execute, and scale cross-functional marketing programs
  • Strong aptitude for using data and metrics to drive improvements
  • Familiarity with customer segmentation, profiling, and targeting (preferred)
  • Knowledge of customer research methodologies and data analysis techniques (preferred)

Responsibilities

  • Partner with product management and go-to-market teams to shape product positioning and messaging
  • Create impactful messaging that articulates value propositions to customers
  • Analyze market data and customer feedback to identify opportunities and influence product strategy
  • Lead comprehensive product launch strategies including target audience definition and marketing channels
  • Develop technical content such as presentations and reference architectures for customer education
  • Represent AWS at industry events and engage in executive briefings as a technical evangelist
  • Implement field enablement strategies that support product launches and enhance customer success

Benefits

  • Comprehensive health insurance (medical, dental, vision, and prescription coverage)
  • 401(k) matching program
  • Paid time off and parental leave
  • Support for adoption and surrogacy reimbursement
  • Employee Assistance Program (EAP) and mental health support
  • Flexible Spending Accounts (FSA)
Full Job Description
Are you a tech-savvy storyteller who can translate complex cloud solutions into compelling customer value? At AWS, we're seeking a Technical Product Marketing Manager who can shape the future of application networking.

As the world's leading cloud and AI provider with 200+ services, AWS needs strategic thinkers who can connect the dots across our vast portfolio. In this role, you'll work backwards from customer needs to influence product strategy across the AWS Networking portfolio.

We're looking for a unique blend of technologist and business strategist - someone who can dive deep into technical data architecture while crafting product value propositions that resonate with customers. You will be driving launch activities, creating compelling content to help customers understand the use cases and value propositions, and building the right marketing programs to drive awareness, customer engagement, service adoption, and retention. You will also work with the engineering teams to shape the product vision and prioritize features. You will get to work on this strategic and rapidly growing business and have a big impact every day.

If you thrive at the intersection of technology and business strategy and want to impact how organizations around the world build, connect, and scale their applications across distributed networks, this role is for you.

Key job responsibilities

- Partner with product management and GTM teams to develop product positioning and messaging.

- Create and own positioning and messaging that clearly articulates value propositions to customers.

- Analyze and synthesize market data from multiple sources (including direct customer feedback) to identify product opportunities and shape product strategy.

- Lead product launch strategies and associated plans, including naming, target audience definition, and marketing channels.

- Develop technical content including presentations, demonstrations, and reference architectures that educate customers on AWS Application Networking.

- Represent AWS as a technical evangelist in executive briefings, industry events, and analyst interactions.

- Drive field enablement strategies to support product launches, campaigns, and customer success.

- Align with technical and business leaders on primary Networking use cases for their specific ideal customer profiles and define best practice architectures.

BASIC QUALIFICATIONS

- Experience in content writing

- Experience building, executing and scaling cross-functional marketing programs

- Experience using data and metrics to drive improvements

- 5+ years of marketing experience

PREFERRED QUALIFICATIONS

- Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs

- Experience with customer segmentation, profiling, and targeting

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, CA, Santa Clara - 130,500.00 - 176,000.00 USD annually

USA, WA, Seattle - 118,600.00 - 160,000.00 USD annually

About Amazon

Audible is a provider of spoken audio information and entertainment , on the Internet. They provide premium spoken audio content, such as audio versions of books and newspapers and radio programs, that is delivered over the Internet and played back on personal computers and hand-held electronic devices. The Audible service allows consumers to purchase and download their content from their Website, store it in digital files and play it back on personal computers and electronic devices. More than 15,000 hours of audio content are available on their Web site, including audio versions of books, periodicals and radio programs. Several manufacturers have agreed to support and promote the playback of their content on their hand-held audio-enabled electronic devices.

Amazon Careers

Joining Amazon presents an unparalleled opportunity to become part of a vibrant team pushing the boundaries of innovation and growth in the global marketplace. As a leader in e-commerce, technology, and logistics, Amazon offers a variety of job opportunities that cater to a range of skills and professional interests. Work You’ll Do At Amazon, every day is an opportunity to collaborate with the brightest minds in technology and business to redefine what’s possible. Whether you’re interested in software development, marketing, human resources, or customer service, Amazon has a position waiting for you. Transform the way the world shops and innovates with our diverse and inclusive team. Amazon is not just a company; it’s a community where you can drive real change and contribute to projects impacting millions globally. Lead with Innovation and Leadership Amazon is the perfect place to enhance your leadership and innovation skills. Our culture encourages pushing the envelope and imagining the unimaginable. Here, you will lead projects that challenge the status quo and define new industry standards. Work with a team that values diversity and is committed to creating an inclusive environment. Our leadership is focused on harnessing the collective power of unique perspectives to foster growth and innovation. Explore Amazon’s Employment Benefits Amazon’s commitment to its employees extends beyond just career growth. We offer competitive benefits, including health care, parental leave, and diversity training, ensuring that our team not only excels professionally but also enjoys well-being and security. Internship and Networking Opportunities Start your career with an Amazon internship and gain hands-on experience that matters. Our internships provide a gateway to full-time employment and an opportunity to network with professionals across various sectors of the company. Future-Proof Your Career With Amazon, your career path is filled with numerous opportunities for advancement. Our learning and development programs are designed to nurture your professional growth and keep you at the forefront of industry trends. Stay Connected Join Our Team Discover the job opportunities at Amazon that match your skills and interests. We are constantly on the lookout for passionate, curious, and innovative team players ready to make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Amazon. Amazon is more than just a company—it’s a platform for building a promising future. Whether you’re starting or looking to advance your career, Amazon offers the resources, support, and network you need to succeed. Join us, and be a part of our continuing mission to be Earth's most customer-centric company.
Learn more about Amazon
Size
1,608 employees
Market Cap
$832.6 billion
Industry
Net Income
$21.3 billion
Founded
1994
5 Year Trend
+28.1%
Revenue
$386 billion
NASDAQ

Similar Jobs

More Jobs at Amazon

More Enterprise Technology Jobs

Find similar Technical Product Marketing Manager, Application Networking, Application Networking jobs: