Are you a tech-savvy storyteller who can translate complex cloud solutions into compelling customer value? At AWS, we're seeking a Technical Product Marketing Manager who can shape the future of application networking.
As the world's leading cloud and AI provider with 200+ services, AWS needs strategic thinkers who can connect the dots across our vast portfolio. In this role, you'll work backwards from customer needs to influence product strategy across the AWS Networking portfolio.
We're looking for a unique blend of technologist and business strategist - someone who can dive deep into technical data architecture while crafting product value propositions that resonate with customers. You will be driving launch activities, creating compelling content to help customers understand the use cases and value propositions, and building the right marketing programs to drive awareness, customer engagement, service adoption, and retention. You will also work with the engineering teams to shape the product vision and prioritize features. You will get to work on this strategic and rapidly growing business and have a big impact every day.
If you thrive at the intersection of technology and business strategy and want to impact how organizations around the world build, connect, and scale their applications across distributed networks, this role is for you.
Key job responsibilities
- Partner with product management and GTM teams to develop product positioning and messaging.
- Create and own positioning and messaging that clearly articulates value propositions to customers.
- Analyze and synthesize market data from multiple sources (including direct customer feedback) to identify product opportunities and shape product strategy.
- Lead product launch strategies and associated plans, including naming, target audience definition, and marketing channels.
- Develop technical content including presentations, demonstrations, and reference architectures that educate customers on AWS Application Networking.
- Represent AWS as a technical evangelist in executive briefings, industry events, and analyst interactions.
- Drive field enablement strategies to support product launches, campaigns, and customer success.
- Align with technical and business leaders on primary Networking use cases for their specific ideal customer profiles and define best practice architectures.
BASIC QUALIFICATIONS
- Experience in content writing
- Experience building, executing and scaling cross-functional marketing programs
- Experience using data and metrics to drive improvements
- 5+ years of marketing experience
PREFERRED QUALIFICATIONS
- Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
- Experience with customer segmentation, profiling, and targeting
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, CA, Santa Clara - 130,500.00 - 176,000.00 USD annually
USA, WA, Seattle - 118,600.00 - 160,000.00 USD annually