Strategic Product Lead – Large Group (Hybrid)

Blue Cross Blue Shield of Arizona

• $110K — $130K *
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years of experience in product management or strategy in healthcare/insurance or related fields.
  • 5+ years leading complex product initiatives in large enterprise environments.
  • 3+ years in the Large Group employer-sponsored market with knowledge of market dynamics.
  • 2+ years of leadership experience influencing senior stakeholders.
  • High School Diploma or GED required; Bachelor's in relevant field is preferred.

Responsibilities

  • Manage the large group product strategy across various domains.
  • Develop and maintain a multi-year roadmap with success metrics.
  • Lead research for large group network design and support implementation leadership.
  • Own financial performance for revenue-generating buy-up programs.
  • Coordinate structured discovery for new product concepts and validate through stakeholder feedback.
  • Conduct comprehensive competitive research in the Arizona market and translate findings into product actions.
  • Ensure operational readiness and lead cross-functional delivery for product launches.

Benefits

  • Hybrid work model with one day on-site requirement per week.
  • Opportunities for professional development and growth within the organization.
Full Job Description
PURPOSE OF THE JOB

The Strategic Product Lead 6 Large Group is accountable for the design and execution of product initiatives that drive profitable growth and competitive differentiation in the large group commercial segment. The role owns the end-to-end product lifecycle for a portfolio of large group capabilities 6spanning provider network positioning and implementations, oversight over revenue-generating buy-up and point-solution programs, multi-year strategic roadmaps, and discovery/validation of new product concepts (e.g., navigation/advocacy programs and alternatives to 3copay-first / steerage-enabled 4 models in the market). The Product Manager is expected to lead with strong market insight 6especially the Arizona large group landscape 6while partnering cross-functionally to deliver operationally sound products that are easy to sell, easy to administer, and valued by employers and members



QUALIFICATIONS

REQUIRED QUALIFICATIONS

Required Work Experience

  • 7 years of product management, strategy, consulting, or equivalent experience in healthcare/insurance, employer benefits, provider networks, or related domains.
  • 5 years of experience leading complex, cross-functional product initiatives within large-scale or enterprise environments
  • 5 years of experience in strategic planning, including product roadmap development, market analysis, and long-term growth initiatives
  • 3 years of direct experience in Large Group (employer-sponsored) market segments, preferably within healthcare, insurance, or similarly regulated industries
  • 2 years of leadership (including team lead) experience including influencing senior stakeholders and guiding product teams
  • Experience working with executive leadership to align product strategy with organizational goals

Required Education

  • High-School Diploma or GED in general field of study (All Levels)

Required Licenses

  • N/A

Required Certifications

  • N/A



PREFERRED QUALIFICATIONS

Preferred Work Experience

  • 10 years of experience in product management, product strategy, or related disciplines, particularly in complex or matrixed organizations
  • 7 years of experience within the Large Group or employer-sponsored benefits market, with deep understanding of customer, consultant, and broker dynamics
  • 5 years of experience in healthcare, health insurance, or other highly regulated industries, with demonstrated knowledge of compliance and market trends
  • 5 years of experience leading enterprise-level product transformations or large-scale strategic initiatives
  • 4 years of people leadership experience, including direct management of product managers or cross-functional teams
  • Demonstrated experience (5+ years) influencing executive-level decision-making and shaping enterprise product vision

Preferred Education

  • Bachelor 2s Degree in Computer Science, Information Systems, Business, or related field

Preferred Licenses

  • N/A

Preferred Certifications

  • Certification as Product Manager (CPM), Product Owner (CPO) , or equivalent product management certification
  • Project Management Professional (PMP)
  • Lean Six Sigma Green Belt or Black Belt certification


ESSENTIAL JOB FUNCTIONS AND RESPONSIBILITIES

Large Group Product Roadmap Ownership

  • Manage the large group product strategy across priority domains (network, benefit/value adds, navigation/advocacy, clinical/vendor point solutions, and experience enablers).
  • Develop and maintain a 12 36 month roadmap with clear outcomes, success metrics, dependencies, and investment tradeoffs; produce leadership-ready recommendations and decision documents.
  • Translate strategy into executable plans: epics/initiatives, milestones, and cross-functional commitments; proactively surface risks and decision needs.

Provider Network Design Positioning + Implementation Leadership

  • Lead research and provide support for for large group network design (e.g., tiering, steering, narrow/broad configurations, value/provider alignment, and employer/network customization where appropriate).
  • Provide product leadership during network implementations: scope definition, stakeholder alignment, readiness tracking, and launch governance 6ensuring minimal disruption and clear internal/external messaging.
  • Partner with Provider Partnerships, Legal, Operations, Sales and Configuration teams to ensure network changes are operationally feasible, compliant and marketable.

Revenue Generation, Buy-Up Programs & Portfolio Optimization

  • Own financial performance for large group 3buy-up 4 programs and value-add offerings: define value proposition, pricing/packaging approach, attach/penetration goals, and margin guardrails.
  • Build or coordinate business cases and financial rationale (including pricing/revenue-share structures where applicable) and implement performance tracking (sales pipeline, adoption, engagement, and outcomes).
  • Drive portfolio management: evolve, redesign, reposition, or sunset offerings based on employer value, outcomes, operational burden, and competitive relevance.

Discovery & New Concept Management (e.g., Surest-like Alternatives, Navigation/Advocacy)

  • Coordinate structured discovery for new product concepts (member experience, pricing transparency, provider choice/quality signals, steerage, and navigation/advocacy).
  • Define required/optional capabilities, MVP scope, and differentiation strategy 6grounded in user needs and market realities; validate concepts through research and stakeholder feedback loops.
  • Partner with Digital, Clinical, Operations and vendor partners to design integrated experiences (e.g., single sign-on, data exchange, and coherent end-to-end journeys).

Arizona Large Group Market Research & Competitive Intelligence

  • Maintain top-level knowledge of competitive, healthcare delivery, distribution, and employer landscapes 6especially Arizona large group dynamics and national carrier strategies.
  • Conduct robust competitive research to identify strengths, gaps, and opportunities; translate findings into clear product actions (roadmap changes, new capabilities, messaging, sales enablement).
  • Monitor market signals related to copay-tiered/dynamic copay offerings and navigation models, and recommend responses appropriate for the large group segment.

Cross-Functional Delivery, Operational Readiness & Launch Excellence

  • Ensure initiatives are operationally sound and scalable: strengthen implementation playbooks, data flows, handoffs, and risk controls; reduce manual work and defects.
  • Lead launch planning and go-to-market readiness in partnership with Sales, Marketing, Account Management, and Operations (materials, training, positioning, and adoption plans).
  • Coordinate Agile delivery with technical implementation leads where applicable.

The position has an onsite expectation of 1 day per week and requires a full-time work schedule. Full-time is defined as working at least 40 hours per week, plus any additional hours as requested or as needed to meet business requirements.


COMPETENCIES

REQUIRED COMPETENCIES

Required Job Skills

  • Strong product strategy and product management skills, with the ability to define vision, priorities, and roadmaps for Large Group products and solutions
  • Advanced knowledge of the Large Group market, including employer-sponsored health plans, customer needs, broker/consultant dynamics, and competitive landscape
  • Ability to lead cross-functional teams and influence partners across operations, sales, underwriting, finance, clinical, compliance, and technology
  • Strong leadership, problem-solving, and decision-making skills, with the ability to motivate and inspire the project team and stakeholders.
  • Strong analytical and problem-solving skills, including the ability to interpret market data, customer insights, financial results, and performance metrics to inform decisions
  • Advanced PC proficiency
  • Basic proficiency in spreadsheet, database, flow charting, and word processing software

Required Professional Competencies

  • Excellent communication skills
  • Service, project and results-orientation, with strong analytical and problem solving skills
  • High-energy work ethic, ability to establish vision, drive change and deliver results.
  • Ability to facilitate cross-functional teams to develop, deliver, operationalize, document, and support solutions.
  • Knowledge of developing and managing continuous improvement programs
  • Strong analytical skills to support independent and effective decisions
  • Ability to prioritize tasks and work with multiple priorities, sometimes under limited time constraints
  • Perserverance in the face of resistance or setbacks
  • Effective interpersonal skills and ability to maintain positive working relationship with others
  • Demonstrated ability to stay current on software trends and innovations
  • Experience working with and managing third parties
  • Ability to maintain confidentiality and privacy
  • Analytical knowledge necessary to generate reports based on available data and then make decisions based on reported data

Required Leadership Experience and Competencies

  • Change leadership skills, with the ability to guide teams and stakeholders through product changes, market shifts, and strategic transformation
  • Strong execution skills, including the ability to move from strategy to implementation and deliver measurable business outcomes


PREFERRED COMPETENCIES

Preferred Job Skills

  • Knowledge of HIPAA regulations
  • Knowledge of the Health Care industry
  • Deep expertise in Large Group product innovation, including advanced plan design (e.g., ASO, level-funded, value-based models) and emerging market solutions
  • Advanced strategic leadership skills, with the ability to shape enterprise product vision and influence long-term organizational direction
  • Executive presence and storytelling ability, effectively communicating product strategy, insights, and recommendations to senior leadership and external stakeholders
  • Strong negotiation and influencing skills, particularly with brokers, consultants, vendors, and internal executive stakeholders

Preferred Professional Competencies

  • Demonstrated understanding of outsourcing business strategies and best practices
  • Thorough knowledge of the company 2s needs, policies and culture
  • Advanced systems research and analysis expertise
  • Impeccable project management skills
  • Solid technical ability and critical thinking skills
  • Knowledge of internal departments and operations

Preferred Leadership Experience and Competencies

  • Ability to provide mentoring and peer review to team members

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