Braze

Staff Software Engineer, User Targeting

Braze • $184K — $314K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years of software engineering experience, particularly in full-stack or back-end development for high-scale systems.
  • Proven track record of delivering customer-facing products on high-scale data systems.
  • Experience building foundational data-driven systems, including streaming and real-time pipelines.
  • Strong technical leadership skills with a focus on architectural direction and managing technical debt.
  • Deep understanding of software design, data structures, and algorithms.
  • Excellent communication and organizational skills, thriving in team environments.

Responsibilities

  • Architect and build large-scale systems that handle massive data volumes in real time.
  • Partner with product teams to define and improve product features based on customer usage.
  • Take ownership of backend systems, enhancing performance, reliability, and cost-effectiveness.
  • Mentor engineers on best practices in software design and operations.
  • Collaborate with cross-functional teams to ensure effective integration of segmentation systems.
  • Identify opportunities for system improvements and advocate for new technologies.
  • Support operational procedures to maximize system stability and quality.

Benefits

  • Competitive compensation that may include equity.
  • Retirement and Employee Stock Purchase Plans.
  • Flexible paid time off.
  • Comprehensive medical, dental, vision, life, and disability plans.
  • Family services including fertility benefits and equal paid parental leave.
  • Professional development with formal career pathing and learning stipends.
  • Curated in-office experience fostering community and innovation.
  • Opportunities for community engagement through volunteer initiatives and donation matching.
  • Supportive Employee Resource Groups and a recognized positive workplace culture.
Full Job Description
WHAT YOU'LL DO

We're looking for a Staff Software Engineer to join the User Targeting team as a hands-on technical leader. The team is responsible for how our customers segment and target their users. Every message Braze sends goes through our pipelines, which process billions of users per day. We are a fast-paced team working close to customers in a core and high-impact area of our product.

You will create and own complex systems end to end, from the segmentation engine and data pipelines through the APIs and the dashboard experience customers use every day, at the scale demanded by some of the biggest brands in the world. You will have a say in what the team builds as well as how it gets built. Architecture, performance, and cost are constant considerations, but your success will be measured by the value you unlock for customers. Your responsibilities will include:
  • Architect & Build: conceive, design, and implement large-scale systems and services that handle massive data volumes and complex workloads in real time. This includes extending our ClickHouse pipeline to support new filters and attributes
  • Own the Product: partner with product to define what gets built and why, then keep improving it after launch as you learn how customers actually use it
  • Own Core Systems: take ownership of the complex backend systems behind Braze segmentation, continuously improving their performance, reliability, and cost-effectiveness
  • Mentor & Influence: lead by example and mentor engineers on best practices in software design, coding, and operations
  • Collaborate Cross-Functionally: work closely with other engineering teams, product managers, and stakeholders to ensure segmentation systems are effectively integrated and aligned with business objectives
  • Innovate & Optimize: continuously identify opportunities to improve our systems, research new technologies, and advocate for their adoption where appropriate
  • Maintain & Evolve: support and refine operational procedures (alerts, on-call rotation, troubleshooting playbooks) to maximize system stability and quality

The team extensively integrates AI into its daily workflow, leveraging agentic tools to navigate our large Ruby monolith, create proof of concepts, and transition quickly and safely from an ask to a working solution. AI has been used across all stages of product delivery, fundamentally enhancing the team's ability to deliver high-quality results more efficiently.

WHO YOU ARE
  • Extensive Software Engineering experience: 7+ years of professional experience, including hands-on work in full-stack development or back-end services, particularly with high-scale, high-throughput systems
  • Product Ownership at Scale: proven track record of delivering customer-facing products on high-scale data systems, from problem definition through launch and adoption. You can point to what customers or the business gained, not only what the system did
  • Systems at Scale: proven track record of building foundational data-driven systems at scale: whether streaming, real-time pipelines, or large-scale data platforms
  • Technical Leadership: skilled at driving architectural direction, scoping large efforts, and effectively managing technical debt. Known for precise communication of complex technical concepts and a willingness to drive major technical initiatives
  • Strong Fundamentals: deep understanding of software design, data structures, and algorithms
  • Self-Starter: great communication and organizational skills, with a history of thriving in team environments

Bonus points:
  • Languages/Frameworks: familiarity with Ruby, Ruby on Rails, TypeScript, React, Sidekiq, and SQL/NoSQL databases
  • Database Experience: previous experience with MongoDB, ClickHouse, Snowflake, or other data lake solutions
  • Cloud Technologies: experience with container orchestration (Kubernetes), and cloud services (AWS, GCP, Azure)
  • Architecture: experience with distributed systems, API design, monitoring, and best practices
  • Passionate about customer experience

For candidates based in the United States, the pay range for this position at the start of employment is expected to be between $184,000 and $314,079 annually with an expected On Target Earnings (OTE) between $204,000 - $348,000/year (including bonus or commission). Your exact offer may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition to cash compensation, Braze offers full- and part- time employees a comprehensive Total Rewards package that includes equity grants of restricted stock (RSUs) so that all Braze employees own a piece of our company.

#LI-Hybrid

WHAT WE OFFER

Braze benefits vary by location, and we encourage you to review our specific benefits offerings for each country at here. More details on benefits plans will be provided if you receive an offer of employment.

From offering comprehensive benefits to fostering hybrid ways of working, we've got you covered so you can prioritize work-life harmony. Braze offers benefits such as:
  • Competitive compensation that may include equity
  • Retirement and Employee Stock Purchase Plans
  • Flexible paid time off
  • Comprehensive benefit plans covering medical, dental, vision, life, and disability
  • Family services that include fertility benefits and equal paid parental leave
  • Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend
  • A curated in-office employee experience, designed to foster community, team connections, and innovation
  • Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching
  • Employee Resource Groups that provide supportive communities within Braze
  • Collaborative, transparent, and fun culture recognized as a Great Place to Work®

About Braze

Braze is a customer engagement platform that delivers messaging experiences across push, email, in-app, and more. The company's platform is designed to help brands create personalized and relevant messaging experiences for their customers. Braze was founded in 2011 and is headquartered in New York, New York.
Learn more about Braze
Size
1,000 employees
Market Cap
$2.4 billion
Industry
Founded
2011
NASDAQ

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