Pillsbury Winthrop Shaw Pittman LLP

Sr. Manager, Marketing Technology & Innovation

Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor’s degree in marketing or a related field
  • 7+ years of marketing technology experience
  • Experience in a law firm or professional services environment preferred
  • Expertise in CRM, automation platforms, analytics, and system integration
  • Proven ability to lead enterprise-wide technology initiatives

Responsibilities

  • Lead strategy and optimization of the firm’s marketing technology stack
  • Plan and implement AI and automation initiatives
  • Maximize existing marketing technology tools
  • Upskill the Strategy & Marketing team
  • Oversee technical training, change management, and vendor partnerships
  • Perform other duties as assigned

Benefits

  • Opportunity to work on high-impact technology initiatives
  • Modernize and optimize business development processes
  • Engagement with cutting-edge AI and automation technology
  • Focus on enhancing client experiences
  • Collaborative environment in a professional services setting
Full Job Description
Nashville, Tennessee

Job Description

This role moves beyond pure system administration. It is a high-impact opportunity responsible for modernizing and optimizing the firm’s business development and marketing technology stack, advancing AI and automation initiatives, strengthening data governance, and enhancing client experience across touchpoints. The ideal candidate brings deep technology expertise within a professional services environment and a proven ability to translate marketing strategy into scalable, enterprise-wide solutions.

KEY RESPONSIBILITIES

  • Lead strategy and optimization of the firm’s marketing technology stack, ensuring existing tools are leveraged while evaluating new ones for potential adoption.
  • Plan and implement AI and automation initiatives that accelerate department response times, improve client experience, and surface new business opportunities faster.
  • Maximize existing marketing technology tools, advancing marketing automation, CMS integration, and data governance, including innovation pilots and product launches
  • Upskill the Strategy & Marketing team to maximize technology adoption
  • Oversee technical training, change management, and vendor partnerships
  • Perform other duties as assigned

REQUIRED EDUCATION, KNOWLEDGE & EXPERIENCE

  • Bachelor’s degree in marketing or a related field.
  • 7+ years of marketing technology experience
  • Experience in a law firm or professional services environment preferred
  • Expertise in CRM, automation platforms, analytics, and system integration
  • Proven ability to lead enterprise-wide technology initiatives

About Pillsbury Winthrop Shaw Pittman LLP

Pillsbury Winthrop Shaw Pittman LLP is a leading international law firm that provides a wide range of legal services to clients in various industries, including technology, energy, and financial services. The firm was founded in 1868 and is headquartered in Washington, D.C. Pillsbury Winthrop Shaw Pittman LLP has offices in major cities across the United States, Europe, and Asia. The firm's mission is to provide innovative and practical legal solutions that help clients achieve their business objectives.
Learn more about Pillsbury Winthrop Shaw Pittman LLP
Size
1,000 employees
Industry

Similar Jobs

More Business Services Jobs

Find similar Sr. Manager, Marketing Technology & Innovation jobs: