5+ years in brand marketing or pre-sales RFP marketing in digital publishing or media
Experience with pharmaceutical clients and integrated proposals is a plus
Strong understanding of magazine marketing and cross-channel storytelling
Proven track record in developing insight-driven proposals and materials
Excellent creative writing and storytelling capabilities
Advanced proficiency in presentation development, especially PowerPoint
Strong collaborative skills with an independent work ethic
Responsibilities
Develop cross-channel marketing materials for Health initiatives
Translate editorial concepts into actionable client opportunities
Create visually compelling presentations and strategic narratives
Equip Sales and Marketing teams with scalable frameworks
Collaborate with Sales to shape client strategies and support key accounts
Lead strategic magazine initiatives within integrated proposals
Guide positioning and client-facing recommendations
Benefits
Hybrid work position
Opportunity to shape marketing strategies in a prominent sector
Collaborative environment with cross-functional teams
Scope for creativity and innovation in proposal development
Focus on high-impact client opportunities
Full Job Description
Job Description:
Job Summary
The Senior Manager, Brand & Sales Marketing is responsible for driving integrated go-to-market strategy and proposal development within the Health vertical, with a focus on magazine and cross-channel opportunities. This role leads strategic positioning and packaging for client proposals, particularly within the pharmaceutical sector, and supports revenue growth through innovative, brand-driven marketing solutions.
Working closely with Sales, Marketing, Editorial, and other cross-functional teams, this position shapes compelling narratives and scalable frameworks that translate editorial initiatives into high-impact client opportunities. This is a hybrid work position.
Key Responsibilities
Integrated Go-To-Market Strategy
Develop and package cross-channel marketing materials aligned with Health initiatives
Translate editorial concepts into client-ready opportunities
Build visually compelling presentations and strategic narratives
Equip Sales and Marketing teams with scalable positioning frameworks
Proposal Development & Sales Partnership
Collaborate with Sales to shape client strategies and support key accounts
Serve as the strategic magazine lead within integrated proposals
Guide positioning, packaging, and client-facing recommendations
Brand Positioning
Create clear, differentiated marketing narratives across magazine and multi-channel environments
Ensure consistency of messaging across materials and proposals
Cross-Portfolio Innovation
Partner with marketing and editorial leadership to develop new tentpoles, franchises, and integrated programs
Align solutions with client demand and portfolio-wide objectives
Cross-Functional Collaboration
Work closely with editorial, research, product, marketing, activation, and account strategy teams
Ensure alignment from concept development through market launch
Qualifications
Experience: 5+ years of experience in brand marketing and/or pre-sales RFP marketing within a digital publisher or media organization Experience supporting pharmaceutical clients and integrated proposals preferred
Skills & Abilities:
Strong understanding of publishing, magazine marketing, and cross-channel storytelling
Proven ability to develop insight-driven proposals and go-to-market materials
Excellent creative writing and storytelling skills
Advanced presentation development skills (PowerPoint proficiency required)
Strong communication skills across sales, editorial, marketing, and client audiences
Highly collaborative with ability to drive initiatives independently
Strategic mindset with strong business acumen
Ability to manage multiple priorities in a fast-paced environment