Social Video ProducerYou'll turn what we're building at Firecrawl into videos people want to watch and share. A founder with a strong take. A quick look at something new in the product. A moment with the team worth capturing. You'll find the story, come up with the concept, shoot it, edit it, and publish it. Then you'll look at how it performed and use that to make the next one better.
Your main focus is fast, natural short-form content made for social. You'll work mostly behind the camera, directing founders and teammates and bringing your own ideas to life, and occasionally help with more polished launch videos. You'll be based with us in San Francisco and travel to capture stories where they happen.
Salary Range: $148,000-$168,000 USD/year
Equity Range: Competitive equity. Details shared during the process.
Location: San Francisco, CA (SF HQ). On-site, five days a week. Travel required for shoots.
Job Type: Full-Time
Experience: 3+ years shooting, editing, and publishing short-form video, or a body of work that makes the case
Work Authorization: Must be authorized to work in the United States. We're not able to sponsor US visas right now, though that may change down the line.
What You'll Do- Turn "we should make a video about that" into a video. Spot something worth sharing, get behind the camera, and take it through the edit to publishing. Find the hook, nail the pacing, and make the sound and captions work for the story
- Develop recurring short-form formats around our founders, product, customers, and team that people come back for
- Work with product and engineering to understand what we're building and find a clear, interesting way to show it. They'll help with technical details and complex demos; you'll bring the storytelling and production craft
- Film in the office and on the road: launches, events, customer stories, conversations, and behind-the-scenes moments. Help people feel comfortable and natural on camera
- Support larger launch videos when needed with footage, edits, or social cutdowns
- Own the publishing calendar. Coordinate with the marketing team, prepare the copy and channel-specific versions, and get videos out while the story is still relevant
- Track views, watch time, retention, shares, and audience growth. Share which hooks, topics, and formats connect, and use that to decide what to make next
What We're Looking For- You have strong instincts for story, hooks, and pacing. You can spot a good moment and turn it into something someone else cares about
- You can run a lean shoot yourself: camera, sound, lighting, and directing. You're comfortable using a phone when it suits the idea
- You can take footage through a finished edit, including clean audio, captions, and color grading as needed. Use whatever tools help you do your best work, AI included
- You're curious about what we're building. You ask good questions and can work with teammates to turn unfamiliar ideas into clear stories. Familiarity with Firecrawl, open source, or developer tools helps, but it isn't required
- You've done this for real. You've filmed founders, customers, or events, or grown a recurring video series, and you can show the results. Motion graphics and animated product demos are a plus
Backgrounds that often do well: in-house video producers at startups or developer tools companies, social video leads who've grown a recurring series, documentary or news shooters who moved into short-form, one-person production teams who've done every job on a shoot.
What We're NOT Looking For- Editors who wait for someone else to find the story and hand them the footage
- Producers who need a crew, a studio, and a two-week timeline to ship a 60-second video
- Anyone who'd rather debate polish than look at what people actually watched, finished, and shared
A Note On PaceWe operate at an absurd level of urgency because the window for what we're building won't stay open forever. If that excites you, keep reading. If it doesn't, no hard feelings, but this role probably isn't for you.
Benefits & PerksAvailable to all employees- Salary that makes sense: $148,000-$168,000 USD/year, based on impact, not tenure
- Own a piece: Gain competitive equity in what you're helping build
- Generous PTO: 15 days mandatory, anything after 24 days, just ask (holidays excluded). Take the time you need to recharge
- Parental leave: 12 weeks fully paid, for all parents
- Wellness stipend: $100 USD/month for the gym, therapy, massages, or whatever keeps you human
- Learning & Development: Expense up to $1,000 USD/year toward anything that helps you grow professionally
- Team offsites: A change of scenery, minus the trust falls
- Sabbatical: 3 paid months off after 4 years, do something fun and new
Available to US-based full-time employees- Full coverage, no red tape: Medical, dental, and vision (100% for employees, 50% for partner and kids). No weird loopholes, just care that works
- Life & Disability insurance: Employer-paid basic life and AD&D, short-term disability, and long-term disability. Coverage for life's curveballs
- Virtual care and a health guide: Teladoc for the couch doctor visit, plus Rightway to answer coverage questions and fight billing errors for you
- Mental health: Talkspace, therapy and psychiatry on your schedule
- Fertility and family building: Carrot, covering you and your partner
- EAP: Free confidential counseling, legal and financial consults, and online will prep through Guardian
- 401(k) plan: Retirement might be a ways off, but future-you will thank you
- Pre-tax benefits: HSA, FSA, and commuter benefits to help your wallet out a bit
- Supplemental options: Extra life and AD&D, accident, critical illness, hospital indemnity, plus pet, legal, and identity protection through MetLife
Available to SF-based employees- SF HQ perks: Snacks, drinks, team lunches, intense ping pong, and peak startup energy
- E-Bike transportation: A loaner electric bike to get you around the city, on us
Interview ProcessApplication Review: Send us three videos you're proud of. For each, tell us the idea, who it was for, and what you personally owned. Share results if you have them, plus one thing you'd change if you made it again. Add a short note on why Firecrawl and one video idea you'd be excited to make here. We care about the work, not where you went to school.
Intro Chat (~25 min): A quick conversation to get to know each other before we go deep. We'll talk about what you've been making, what drew you to Firecrawl, and what you're looking for in your next role. Time for your questions too.
Story Chat (~45 min): We'll pick something real from our world (a product update, a founder take, a customer story) and talk through how you'd turn it into a video: the hook, the format, how you'd shoot it lean, and how you'd know if it worked. Come ready to think out loud. We care how you find the story, not whether you know our product yet.
Founder Chat (~25 min): A conversation with Eric, our Chief Growth Officer and the person you'd report to. Culture, pace, ownership, and how you like to work. Time for your questions too.
Paid Work Trial (~40 Hours): Make a real video with us, from concept to published, paid at a contractor rate. It's the truest signal for both sides. You see what making things at Firecrawl actually feels like, and we see how you work. The edit can happen from wherever you are, and we'll flex around your current commitments.
Decision: We move fast after the trial.
If you want to turn what we're building into videos people actually want to watch and share, you should join us.
👉 Apply now.
