Senior Strategist
Summary
As a Senior Strategist, you are a catalyst for insight, innovation, and growth. You uncover meaningful truths about brands, customers, and markets, translating complex information into actionable strategies that inspire creative excellence and drive behavior change. You cultivate Wonder through curiosity, uphold Truth through rigorous analysis, and foster Unity through collaborative partnership across teams and clients.
Responsibilities
Strategic Planning & Insight Development
- Acquire deep expertise in brand, market, customer, and competitive dynamics to uncover insights
- Translate research findings, audience insights, and market intelligence into actionable brand strategies
- Identify opportunities for brand growth by synthesizing quantitative and qualitative research into compelling recommendations
- Provide strategic guidance throughout the lifecycle of a brand, ensuring consistency and relevance across initiatives
- Develop strategic deliverables, including competitive analyses, market syntheses, and workshop outputs
Brand & Market Knowledge
- Build and maintain in-depth knowledge of assigned brands, therapeutic areas, and clinical data
- Monitor competitive activity, industry trends, customer behaviors, and emerging healthcare dynamics
- Analyze market research and performance data to identify opportunities, challenges, and implications for brand strategy
Leadership & Cross-Functional Partnership
- Partner closely with Creative, Account, Digital, Medical, and Analytics teams to ensure strategic alignment and integrated execution
- Mentor junior strategists and provide guidance on strategic thinking, research approaches, and deliverable development
- Work closely with colleagues to create and facilitate workshops and working sessions
- Serve as a strategic thought partner to both internal teams and clients, providing informed perspectives that shape decision-making and drive brand growth
- Contribute to agency thought leadership and strategic innovation initiatives
Expectations
- Demonstrate intellectual curiosity and a commitment to continuous learning
- Build strong collaborative relationships across disciplines and levels
- Approach challenges with critical thinking and a solutions-oriented mindset
- Proactively seek opportunities to contribute and create value during periods of lower workload
- Communicate perspectives clearly, confidently, and constructively
- Embody Wonder, Truth, and Unity in all actions and interactions
Qualifications
- Bachelor's degree required
- 3-5 years of experience in strategic planning, healthcare communications, pharmaceutical advertising, or a related field
- Strong analytical, writing, and storytelling skills
- Experience translating research and insights into actionable brand strategies
- Understanding of healthcare, pharmaceutical marketing, and customer engagement principles
- Proficiency in Microsoft Office, including PowerPoint and Excel
- Strong presentation and facilitation skills
- Ability to manage multiple projects and priorities in a fast-paced environment
- Experience facilitating workshops and presenting strategic recommendations to clients preferred
