Senior Staff Technical Go-to-Market (GTM) Product Marketing Manager, Access Security

Product Marketing and Enablement connects 1Password's product strategy to the customer conversations that drive growth. In this Senior Staff individual contributor role, you'll own the product-to-field motion for Enterprise Password Manager (EPM), Agentic Access-including Developer Tools-and Privileged Access, helping Account Executives (AEs), Sales Engineers (SEs), and Customer Success Managers (CSMs) connect the needs of Information Technology (IT), security, and engineering teams to the right solutions. Through clear technical storytelling, credible sales guidance, and close partnership with Product and Sales, you'll help 1Password advance its mission to unleash employee productivity without compromising security. Reporting to the Director, Product Marketing and Enablement, this role is remote across the United States and Canada. How we're using AI today Our Engineering, Product, and Design teams are thoughtfully integrating AI across the full software and product development lifecycle to move faster without sacrificing quality or security. In practice, that looks like engineers using AI-assisted coding tools to accelerate reviews and catch bugs earlier, product managers synthesizing user research at scale, and designers rapidly prototyping and iterating with AI-generated mockups. We approach AI the same way we approach security: with clear principles, human accountability at every consequential decision point, and rigorous evaluation before anything ships to customers. This is a remote opportunity within Canada and the US. What we're looking for: • Experience bringing complex technical Business-to-Business (B2B) products, new use cases, or emerging categories to market. • Experience working in a sales-led organization with enterprise sellers, Sales Engineers, technical buyers, and complex buying cycles. • Experience building a product motion across discovery, evaluation, technical validation, purchase, and expansion. • Experience partnering across Product, Engineering, Product Marketing, Sales, and GTM Enablement, with the ability to build credibility with technical and executive audiences. • Deep fluency in identity security, Privileged Access Management (PAM), secrets management, or agentic access, along with working knowledge of developer tools and the ability to translate technical product behavior into clear customer-facing guidance. • Strong written and verbal communication skills, strategic judgment, and the ability to influence senior stakeholders while making thoughtful decisions in ambiguous environments. • Experience launching a new product, category, or sales motion in identity security, access management, developer tools, or a related technical market; using field insights, win-loss feedback, or seller research to prioritize work; or holding security certifications or equivalent technical training. What you can expect: • Own the product enablement plan for Enterprise Password Manager, Agentic Access-including Developer Tools-and Privileged Access, prioritizing readiness work based on business impact, customer needs, launches, and field evidence. • Translate Product Marketing strategy into sales motions that help IT, security, and engineering buyers secure access for developers, artificial intelligence (AI) agents, and privileged users. • Create the pitch decks, talk tracks, qualification questions, discovery guides, product training, and other field assets needed to support customer conversations from discovery through expansion. • Define how the portfolio fits into annual sales plays, including the personas to engage at each stage of the buying journey and the role of strategic technology and AI partnerships. • Act as an escalation point for strategic opportunities, join live customer conversations, support discovery and demos, and coach sellers through complex technical questions and objections. • Partner with Technical Marketing and Demo Engineering to map demos to sales plays and provide the customer, use-case, and product context needed to build credible launch and sales demonstrations. • Measure field readiness, lead win-loss analysis, identify recurring objections and adoption barriers, and bring clear recommendations to Product, Product Marketing, Sales Enablement, and senior leadership. USA-based roles only: The annual base salary for this role is between $180,000 USD and $261,000 USD, plus immediate participation in 1Password's benefits program (health, dental, 401k and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs. Canada-based roles only: The annual base salary for this role is between $152,000 CAD and $220,000 CAD, plus immediate participation in 1Password's generous benefits program (health, dental, RRSP and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs. At 1Password, we approach each individual's compensation with a promise of fair market value and internal equity commensurate with experience and specific skill set. This posting is for an existing vacancy. What we offer We believe in working hard, and rewarding that hard work through our benefits. While not an exhaustive list, here is a glance at what we currently offer: Health and wellbeing Maternity and parental leave top-up programs Competitive health benefits Generous PTO policy Growth and future RSU program for most employees Retirement matching program Free 1Password account Community Paid volunteer days Peer-to-peer recognition through Bonusly Remote-first work environment *Some roles in our GTM team are currently being hired for in-person hybrid work in Toronto and Austin. These roles will specify on the posting. Our approach to remote work We believe in the power of remote work, but recognize that in-person connection is important to help us achieve our mission. While we are a remote-first company, travel for in-person engagement is a part of almost all roles, and we require our employees to be ready and willing to take part. Frequency will depend on role and responsibilities, and may include, but is not limited to: annual department-wide offsites, team meetings, and customer/industry events.