About the Role What makes customers choose a platform and stay for it? For many Thinkific Plus customers, the answer is Commerce, and we're looking for a Senior Product Manager to own it.
On the Acquire and Monetize team, you'll own multiple product lines focused on enabling our customers to sell, earn and scale their businesses. The primary offering is our Thinkific Commerce product, our built-in payments offering with seamless payment processing, advanced sales tools and effortless tax management. Commerce is a key reason we win Plus customers and a significant source of revenue, so it needs to be highly competitive. You'll shape the strategic vision for Commerce, and decide how we match the market where we need to and where we build Thinkific Commerce to be more differentiated.
You'll be as strong at execution as you are at strategy. We expect Commerce to be built with the quality and depth to fully solve our customers' problems, and to be rolled out in a way that customers feel as a seamless upgrade. On top of Commerce, you'll also own our customer onboarding, website building features and lastly the execution of pricing and packaging changes strategically led by our VP, Growth.
Reporting to the Director, Product, you'll collaborate across Engineering, Design, Finance, Marketing, Customer Success and Sales to deliver best-in-class monetization and buyer experiences that help our customers grow their revenue.
Your goal will be to drive Thinkific's commerce product strategy and execution, ensuring our solutions deliver substantial value to customers and align with our business objectives. Here's how you'll accomplish this:- Define the strategic vision for our Commerce product, integrating market insights, customer needs, and business outcomes across areas like payments, checkout, subscriptions, pricing, and tax
- Execute with quality and depth, taking the time to fully solve customer problems rather than shipping partial solutions, and holding a high bar for what "done" means
- Own a wide surface area, including our other payment processing integrations, execution of pricing and packaging changes, customer onboarding, and our site building product
- Work AI-first across feedback triage, competitive insight, scoping, and prototyping, increasing both the amount and the quality of what you can scope so we keep pace with engineers who are moving faster than ever
- Think end to end, from how we retain and win customers, through discovery and scoping, to launch considerations like pricing and packaging, user experience, in-product and customer communication, and team readiness, so new and updated features feel like seamless upgrades and customers get the most value from them
- Stay deeply connected to our customers by talking with them regularly, understanding their businesses inside and out, and turning what you hear, along with support and sales signal, into clear problems worth solving
- Drive measurable outcomes by defining success metrics, using data and experiments to guide priorities, and tracking impact on revenue, conversion, retention, and Plus wins
- Collaborate across Engineering, Design, Finance, Marketing, Customer Success and Sales to ship work that moves these metrics, and run retrospectives to keep improving how we work
The person we have in mind likely:- Has 6+ years of experience in product management in mid size companies
- Has at least 2 years product managing commerce products specifically
- Has a proven track record of driving product strategy and execution and delivering measurable business impact, particularly in monetization or commerce-focused domains
- Thinks end to end, planning the rollout from the start, including pricing, user experience, migration, and how we tell customers, and has shipped changes to live products that customers had to adopt
- Executes with depth and quality, sweating the details, shipping solutions that fully solve the problem, and holding a high bar for quality at speed
- Is customer-obsessed, and has a strong foundation in Jobs-to-be-Done and direct experience engaging customers
- Demonstrates an exceptional ability to synthesize data, market trends, and customer feedback into strategic product decisions
- Has a deep understanding of AI's role in product development, uses AI in their daily workflow, and believes it can unlock our ability to solve more customer problems better
- Thrives in fast-paced, agile environments, and takes a proactive approach to navigating change and ambiguity
These things would also be nice, but we think you could learn them on the job:- Experience in e-commerce or online learning
- Experience with pricing and packaging, onboarding, or site builders
- Knowledge of marketing principles, customer acquisition strategies, and monetization models
The recruitment compensation range for this position is
$150,000 - $175,000. Your specific compensation within this range is determined based on your job-related skills, knowledge, experience, and our internal equity assessment. The range is designed to capture the full journey from developing skills to excelling in the position. Most new hires start between the minimum and midpoint, which aligns with being fully capable in the role.
The Hiring Journey- An exploratory call with our Talent team
- An impact-focused interview with our Director of Product and TA
- Technical Stage with our Head of Product and Design & our Director of Product
- Stakeholder Interview with our VP of Engineering and R&D Ops
For a deeper look at our hiring process, what to expect during each step, AI guidelines, and how to prepare, visit our
Candidate Hub ☆
How we work with AI:Thinkific is an AI-forward company. We use AI tools across all teams, and our approach to hiring is no different. We use AI-assisted tools to support parts of our recruitment operations, and we're committed to being transparent about how. We automate where it drives efficiency, but every hiring decision is made by a person, and a high-touch, human candidate experience always comes first.
Candidates are welcome to use AI tools during the application process if desired.
👉 Visit our
Candidate Hub to learn more!
