YOUR MISSION- Product Lifecycle Management: Own the strategy, creation, and execution of assigned product lines from consumer insight through commercialization, ensuring alignment with category objectives and the GTM calendar.
- Consumer Insight Integration: Translate consumer, athlete, marketplace, and competitive insights into clear product briefs and actionable product opportunities.
- Collection Development: Partner with Design, Development, Innovation, and Merchandising teams to deliver innovative, performance-driven product collections that meet consumer and business needs.
- Data & Analysis: Monitor category, franchise, and competitive performance to identify opportunities, evaluate product success, and inform future product and line planning decisions.
- Cross-Functional Collaboration: Lead and influence cross-functional partners across Product Creation, Merchandising, Marketing, Sales, and Regional teams to drive alignment and commercial success.
- Tools & Systems: Maintain accurate and timely product information within PLM systems while ensuring integrity of product data throughout the creation process.
- External Engagement: Engage with athletes, consumers, retailers, and industry partners to gather insights, validate product concepts, and represent PUMA at key events and meetings.
- Presentation: Develop and deliver compelling product stories, category strategies, and seasonal product presentations to internal and external stakeholders.
- Travel: Up to 20% domestic and international travel to engage with consumers, key markets, retailers, development partners, and industry events.
YOUR TALENT- Bachelor's degree in Business, Marketing, Product Management, or a related field.
- 5+ years of product management, merchandising, or product creation experience within sporting goods, preferably footwear.
- Passion for running with a strong understanding of the performance running consumer, industry trends, and competitive landscape.
- Strong analytical, strategic thinking, and problem-solving skills with the ability to translate insights into product opportunities.
- Proficiency in PowerPoint, Excel, PLM systems, and product analytics tools.
- Proven ability to influence and collaborate effectively within a global matrix organization.
- Strong communication, presentation, and storytelling skills with the ability to engage diverse stakeholder groups.
- High energy, entrepreneurial mindset, and ability to lead multiple priorities in a fast-paced environment.
- Domestic and international travel required up to 20%.
The hiring range base pay for this position is $95,325 - $121,975 + Bonus + Benefits
(Benefit Summary Corporate)
Pay may vary depending on job-related knowledge, skills, and experience.
