5-7 years of experience in paid social media management focusing on Meta ads
Experience managing ad budgets of $30k-$100k+ monthly
Knowledge of home services or home improvement industries
Demonstrated ability to drive high-ticket lead generation campaigns
Strong analytical skills for data-driven decision making
Experience in mentorship or reviewing junior media buyers' work
Ability to work during EST/CST business hours
Responsibilities
Manage and optimize Meta ad campaigns for about 10 client accounts
Build and refine lead generation funnels and booked call systems
Lead client reporting calls, providing actionable insights directly
Collaborate with the founder to create effective ad creative and messaging
Monitor budgets and delivery to maximize ROI
Document processes for onboarding junior support as portfolio grows
Identify underperforming metrics and implement solutions independently
Benefits
Fully remote work environment with international team collaboration
Opportunity to connect with a community of high-performing professionals
Receive ongoing support from Huzzle throughout placement
Customized compensation options to match individual preferences
Chance to work with a rapidly growing and specialized agency
Full Job Description
Role Type: Full-time
Engagement: Independent Contractor
Job Summary
We are seeking a high-performance Senior Paid Social Media Buyer to take full ownership of ad performance for a portfolio of rapidly scaling insulation businesses. This is not a role for a generalist or a beginner; we need a specialist who understands the nuances of high-ticket lead generation within the home improvement sector. You will be responsible for driving qualified applications and booked inspections, managing high-level client relationships, and eventually transitioning into a leadership role as we expand. If you are an "extreme ownership" practitioner who can identify opportunities before they are flagged and scale accounts with precision, this is the role for you.
Key Responsibilities
Manage and optimize Meta ad campaigns for a portfolio of approximately 10 active client accounts.
Build, test, and iterate on lead gen funnels, VSLs, and booked call systems to ensure maximum conversion.
Own the client relationship directly, leading weekly reporting calls and providing clear, actionable insights.
Collaborate with the founder to develop high-converting ad creative, hooks, and messaging.
Monitor budgets, pacing, and delivery to ensure optimal ROI and funnel economics.
Systematize and document your processes to facilitate the onboarding of junior support as your portfolio grows.
Proactively identify underperforming metrics and implement creative solutions without the need for hand-holding.
Requirements
Proven experience managing $30k-$100k+ in monthly Meta ad spend across multiple accounts.
Direct experience in home services, home improvement, or contractor verticals.
Deep understanding of high-ticket, considered-purchase sales cycles and lead quality optimization.
Track record of scaling Meta campaigns profitably with a structured testing methodology.
Ability to lead client calls independently and handle difficult performance conversations with confidence.
Strong analytical skills with the ability to translate complex data into concise executive summaries.
Mentorship experience or a background in reviewing the work of junior media buyers.
Availability for significant overlap with EST/CST business hours.
Experience specifically within the insulation or HVAC niche.
Advanced knowledge of CRM integration and lead-tracking attribution.
Background in copywriting or creative direction for direct-response video ads.
Benefits
Fully Remote: Work from anywhere with international teams
Peer Community: Connect with high-performing sales professionals in our network
🧭 Ongoing Support: Receive guidance from Huzzle before and after placement
Tailored Compensation: Salaries vary by client and candidate preference - we'll match you with options that fit your goals
Opportunity to work with a rapidly growing, specialized agency
