Job DescriptionAt Amcor, we're looking for a strategic marketer who can help shape the future of our business and the industries we serve.
As our Senior Marketing Manager, you'll identify where the market is headed, uncover new growth opportunities, and build the strategies that position Amcor as the partner of choice within key market segments.
You'll work across Sales, R&D, Product Management, Pricing, and Operations to turn customer insights into innovative solutions that drive revenue, profitability, and long-term growth.
This is a highly visible role where you'll influence business strategy, launch new platforms and technologies, and help customers solve complex packaging challenges. You'll also have the opportunity to leverage Amcor's global capabilities, innovation platforms, and market expertise to create meaningful differentiation in the marketplace.
What You'll Be DoingShape Market Strategy and Drive GrowthYou'll become the expert on your market segments, understanding customer needs, industry trends, competitive dynamics, and emerging opportunities.
In this role, you will:
- Develop and execute segment strategies that accelerate growth and profitability
- Analyze market trends, customer purchasing behaviors, and competitive activity
- Identify market gaps, white-space opportunities, and new areas for expansion
- Build and manage a multi-generational innovation pipeline aligned to market needs
- Partner with Sales, Pricing, and Product Management to strengthen value propositions and improve profitability
- Support commercial initiatives that enhance plant performance and business results
Lead Customer and Consumer InsightsGreat strategies start with understanding customers.
You'll lead initiatives that generate meaningful B2B and B2C insights, helping Amcor identify new opportunities and create solutions that resonate with the market.
This includes:
- Voice of Customer and Voice of Segment research
- Focus groups and customer interviews
- Ethnographic and demographic studies
- Consumer and market trend analysis
- Identifying connections between consumer behavior and packaging needs
- Collaborating across Amcor businesses to develop compelling "One Amcor" value propositions
Bring New Ideas to MarketYou'll play a critical role in identifying, developing, and launching new packaging solutions that create value for customers and drive business growth.
You'll:
- Develop go-to-market strategies for targeted market segments
- Partner with R&D to build and prioritize the innovation pipeline
- Lead cross-functional teams through product development and stage-gate processes
- Support new product and platform launches from concept through commercialization
- Evaluate global technologies and innovation platforms that can be leveraged within your markets
- Collaborate across regions and business units to share best practices and drive growth
Build Strong Customer PartnershipsSuccess in this role requires developing trusted relationships with customers and helping them bring innovative packaging solutions to life.
You'll:
- Work directly with customers to create differentiated value propositions
- Support packaging innovation and commercialization efforts
- Partner with customers, equipment suppliers, and internal teams to launch new packaging formats and technologies
- Expand Amcor's presence and influence within strategic customer accounts
- Create scalable approaches that enable growth across targeted market segments
What Makes You SuccessfulWe're looking for someone who is:
- Naturally curious and eager to learn
- Strategic, analytical, and business minded
- Comfortable influencing without authority
- A proactive self-starter who thrives in ambiguity
- Able to translate market insights into action
- Strong at building relationships across functions and organizations
- Customer-focused and results-driven
- An excellent communicator who can engage audiences at all levels
What You'll Bring- Bachelor's degree required; MBA preferred
- Experience in strategic marketing, product management, market development, or related commercial leadership roles
- Experience launching new products, packaging materials, formats, or filling technologies
- Proven business and financial acumen, including business case development and ROI analysis
- Ability to influence cross-functional stakeholders, customers, and external partners
- Experience developing and executing go-to-market and growth strategies
- Knowledge of packaging sustainability, life cycle analysis, and carbon footprint considerations
- Exceptional verbal, written, and presentation skills
Why This Role MattersThis is more than a marketing role. It's an opportunity to influence strategy, shape innovation, and accelerate growth in some of Amcor's most important market segments. You'll work with teams across the globe, help customers solve meaningful challenges, and play a key role in defining the future of packaging.
#LI-onsite
BenefitsWhen you join Amcor, you will have access to a comprehensive benefits and compensation package that includes:
- Medical, dental and vision plans
- Flexible time off, starting at 80 hours paid time per year for full-time salaried employees
- Company-paid holidays starting at 8 days per year and may vary by location
- Wellbeing program & Employee Assistance Program
- Health Savings Account/Flexible Spending Account
- Life insurance, AD&D, short-term & long-term disability, and voluntary benefits
- Paid Parental Leave
- Retirement Savings Plan with company match
- Tuition Reimbursement (dependent upon approval)
- Discretionary annual bonus program (initial eligibility dependent upon hire date)