Senior Market Development Analyst

Home Based, US

About the Role

We are seeking a Senior Market Development Analyst to join our Business Development team  in a remote capacity, within a contract research organization (CRO) environment.

As a Senior Market Development Analyst, you will support the Business Development team by identifying, researching, and qualifying growth opportunities across the mid/large and partnership client segments. You will work closely with Client Relationship Directors (CRDs) and VPs of Business Development, using market intelligence platforms, CRM data, and outreach tools to build targeted prospect pipelines, analyze market trends, and translate data-driven insights into actionable commercial strategies.

This position plays a key role in uncovering white-space opportunities within existing accounts, developing engagement with new aspirational accounts, and informing commercial decision-making. Responsibilities include market research and intelligence, pipeline development and CRM management, outreach and engagement support, and reporting and analytics, with opportunities to deepen your expertise and influence commercial outcomes.

You'll join a fast-paced, growth-oriented environment focused on making a meaningful impact through market intelligence, pipeline development, and data-driven commercial strategy. Your insights help connect biopharmaceutical sponsors with the clinical development solutions that bring new treatments to patients. With diverse teams and continuous learning opportunities, the Senior Market Development Analyst can explore career paths and expand skills across clinical research.

Key Responsibilities

• Conduct ongoing research on target accounts, therapeutic areas, and the competitive landscape using platforms such as Citeline and Zymewire
• Identify and prioritize prospective clients within the mid/large and partnership segments based on defined criteria
• Collaborate with CRDs and VPs of Business Development to uncover and prioritize white-space opportunities within existing accounts and develop targeted strategies to engage new aspirational accounts
• Map account structures, buying centers, key stakeholders, and relationship gaps to identify white-space and new-entry opportunities
• Build and maintain accurate prospect and account records in Salesforce, and generate recurring pipeline reports and dashboards to support BD performance reviews
• Synthesize market data and industry trends into clear, actionable insights for BD leadership
• Use LinkedIn Sales Navigator to identify key decision-makers and influencers, and support personalized outreach sequences and messaging aligned with segment-specific value propositions
• Prepare account briefings, meeting materials, and follow-up documentation, and support the execution of outreach campaigns
• Secure qualified meetings and create business opportunities within new buying centers, stakeholder groups, and identified white space, while tracking response rates and engagement outcomes
• Present findings and recommendations to BD leadership in a clear, concise format, and contribute to the continuous improvement of reporting processes and data quality standards

Candidate Profile

You'll thrive in this role if you bring:

• Strengths in market analysis, interpreting commercial data, and synthesizing complex information into clear, concise summaries
• An understanding of CRO industry dynamics and clinical development outsourcing models
• Effective collaboration and stakeholder management skills, with strong written and verbal communication
• A self-motivated, proactive approach to identifying opportunities, with strong organizational skills and attention to detail
• Comfort working with Salesforce, Citeline, Zymewire, LinkedIn Sales Navigator, and MS Office/365, including Excel and PowerPoint

Required Qualifications

• Bachelor's degree in Life Sciences, Business, Marketing, or a related field
• 3-5 years of experience in market development, inside sales, business development analytics, or a related commercial role
• Demonstrated experience using CRM platforms and market intelligence tools to support pipeline development
• Experience preparing materials and reports for senior commercial stakeholders
• Ability to analyze and interpret market and commercial data while managing multiple priorities in a fast-paced commercial environment
• Ability to travel up to 15% as business needs require

Preferred Qualifications

• Advanced degree (MBA or MS)
• Experience supporting BD or sales functions within a CRO, pharmaceutical, or life sciences services environment
• Familiarity with the mid/large pharma and biotech sponsor segment
• Familiarity with sales engagement tools such as Gong Engage or equivalent

Benefits and Compensation

• Health, Vision & Dental Insurance
• Tuition Reimbursement
• Vacation/Holiday/Sick Time
• Flexible Spending & Health Savings Accounts
• Work/Life Balance
• 401(k) with Company match
• Pet Insurance

For a complete list of benefits, please visit www.parexel.com/us-benefits.

The potential base pay range for this role is 100K – 115K. The actual salary offered may vary within this range based on several factors, including the position and level offered, skills, education, training, experience, professional achievements, and location.

Some roles may also be eligible for additional incentives, bonuses, or other compensation programs. Our Talent Acquisition team will provide details on applicable bonus plans or incentive structures for eligible positions.

We offer a comprehensive benefits package to eligible employees, which includes paid time off, a 401(k) match, life insurance, health insurance, and additional benefit offerings in accordance with the terms of our applicable plans.

If this job doesn't sound like the next step in your career, but perhaps you know of someone who'd be a perfect fit, send them the link to apply!

We believe in flexibility, growth, and creating space for people to do their best work. Join us and be part of a team where your contributions help shape the future of clinical research.