Microchip Technology

Senior Manager - Product Marketing

Microchip Technology$120K — $150K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's in Electrical Engineering or related field, advanced degree preferred
  • Strong technical background in Mixed-Signal and/or Linear semiconductor products
  • Experience in business development, product marketing, or technical sales
  • Capable of cross-functional collaboration with Product Management, SMEs, Sales, and FAEs
  • Ability to convey technical concepts as business value
  • Excellent communication, presentation, and relationship-building skills
  • Willingness to travel internationally up to 20%

Responsibilities

  • Drive global business development strategy for Mixed-Signal and Linear products in collaboration with Product Management and SMEs
  • Act as the primary interface between customers and internal teams
  • Identify, qualify, and develop new customer opportunities
  • Collaborate with Product Managers on product positioning and roadmap priorities
  • Coordinate with Subject Matter Experts for consistent technical messaging
  • Partner with Sales and FAE teams to maximize product adoption and design wins
  • Lead customer engagements including technical discussions

Benefits

  • Opportunity to work on cutting-edge product portfolio
  • Collaborative work environment with cross-functional teams
  • Chance for international travel and customer engagement
  • Engagement in high-impact strategic growth initiatives
  • Access to professional development resources and training opportunities
Full Job Description
Job Description:

We are seeking a Product Marketing/Business Development Manager to accelerate global growth for our Mixed-Signal and Linear product portfolio. This role requires a strong technical foundation combined with a market- and customer-driven mindset. The successful candidate will work closely with internal Product Managers and Subject Matter Experts (SMEs) to grow our revenue through design wins. This job will align customer needs, go-to-market execution, and product strategy.

As the voice of the customer, you will translate market and customer insights into clear input for product planning, positioning, and roadmap decisions, while partnering with Sales and FAE teams and to drive design wins and revenue growth worldwide.

Requirements/Qualifications:

Key Responsibilities
  • Drive global business development strategy for Mixed-Signal and Linear products in close collaboration with Product Management and SMEs.
  • Act as the primary interface between customers and internal teams, ensuring customer requirements, applications, and pain points are clearly understood and addressed.
  • Identify, qualify, and develop new customer opportunities while expanding key strategic accounts.
  • Work hand-in-hand with Product Managers to influence product positioning, roadmap priorities, and feature definition based on market and customer feedback.
  • Coordinate with Subject Matter Experts, ensuring consistent technical messaging and effective customer support.
  • Partner with Sales and FAE teams to maximize product adoption, design wins, and long-term customer success.
  • With our SME, identify new customers for our mixed signal devices and coordinate with our Sales and FAE to give them complete microchip support.
  • Lead customer engagements including technical discussions on how our devices can meet their requirements.
  • Support global promotional activities and value-based messaging tailored to key customers and target markets.
Required Qualifications
  • Bachelor's degree in Electrical Engineering or a related technical discipline (advanced degree preferred).
  • Strong technical background in Mixed-Signal and/or Linear semiconductor products.
  • Proven experience in business development, product marketing, or technical sales.
  • Demonstrated ability to work cross-functionally with Product Management, SMEs, Sales, and FAEs.
  • Ability to translate technical concepts into clear business value for customers and internal stakeholders.
  • Excellent communication, presentation, and relationship-building skills.
  • Willingness and ability to travel internationally up to 20%.


Travel Time:

0% - 25%

Physical Attributes:

Feeling, Hearing, Seeing, Works Alone, Works Around Others

Physical Requirements:

Sitting, Standing/Walking

About Microchip Technology

Microchip Technology is an American semiconductor company headquartered in Chandler, Arizona. The company was founded in 1989 and has been providing microcontroller and analog semiconductors for over 30 years. Microchip Technology operates in over 100 locations in 70 countries and has more than 18,000 employees worldwide. The company's products include microcontrollers, memory, and other analog and mixed-signal products. Microchip Technology's mission is to provide innovative solutions for a wide range of applications, including automotive, industrial, and consumer electronics.
Learn more about Microchip Technology
Size
21,000 employees
Market Cap
$37.9 billion
Industry
Net Income
$333.3 million
Founded
1989
5 Year Trend
+14.9%
Revenue
$5.2 billion
NASDAQ

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