Allen & Gerritsen

Senior Manager, PR

Allen & Gerritsen$90K — $120K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4-6 years of agency or fast-paced client-side experience
  • Strong media relationships with a portfolio of successful placements
  • Exceptional technical and creative writing skills
  • Versatile across multiple PR categories
  • Proven project management abilities
  • Entrepreneurial spirit with a readiness to tackle new challenges
  • Passionate about current news and industry trends

Responsibilities

  • Manage day-to-day account activities and serve as client contact
  • Drive media relations efforts to secure impactful placements
  • Lead projects from strategy to reporting, ensuring alignment with client objectives
  • Track performance metrics and provide insights for optimization
  • Support the implementation of crisis communication strategies
  • Guide junior team members on foundational PR tasks
  • Develop tailored PR strategies and collaborate in integrated meetings

Benefits

  • Hybrid work model with in-person collaboration three days a week
  • Built-in time off following client-related after-hours events
  • Opportunities for mentorship and professional development
  • Collaborative and inclusive agency culture
  • Engagement in diverse PR categories and innovative projects
Full Job Description
A&G is seeking a rising public relations star to join our PR practice in Boston as a Senior Manager, PR. This role will lead and support day-to-day earned media and account management efforts for clients spanning categories including food & beverage, travel & hospitality, and social impact. The Senior Manager will be an integral member of a collaborative public relations, creator relations, and social media practice within a top independent, full-service advertising agency. Note that A&G is a hybrid agency, and this role will be expected to collaborate in-person three days a week in our Boston ThirdSpace. Some client-related evening and weekend events will also be expected, with built-in time off following. Craftsmanship Continuously elevate the quality of our PR and Newsroom capabilities to amplify business outcomes, drive exceptional agency output, and deliver an outstanding client experience. • Serve as a client contact/relationship manager, managing everyday account activities with support of the broader PR team. • Serve as a core member of the PR practice's Newsroom, the heart of our earned media discipline, instrumental in driving and deepening the agency's capabilities across media relations, thought leadership development, and executive branding. • Actively lead media relations efforts, building relationships with reporters/producers and securing business-purposeful media placements. • Lead projects, campaigns, and specific tracks of client accounts, from strategy and concepting, to final reporting. • Regularly track and collaborate with account leads to report on performance metrics, providing insights and recommendations for continuous optimization. • Support and implement crisis communications strategies as needed. • Lead and provide direction for junior team members on important foundational activities including media monitoring, pitch tracking, and monthly activity reporting. Curiosity Proactively explore the evolving PR and Newsroom landscape to enhance our partnerships and make our contributions to client relationships and the final work stronger. • Proactively, consistently stay on top of and share trending news and cultural moments that drive strategic connections and growth for clients. • Lead research and development of weekly trend reports. • Collaborate with senior leadership to research, maintain, and stay up-to-date on latest industry practices and resources, including department tools. Creativity A problem solver to the core, you'll constantly seek new approaches to strengthen your work, ideas, and our teams at large - pushing against the conventional to spark action. • Lead and support the development of tailored PR strategies based on the understanding of client's business objectives, target audiences, and competitive landscape. • Support the PR practice in integrated meetings and new business pitches. • Collaborate with A&G colleagues across disciplines - including strategy, performance analytics, creative, production, business leadership, and program management - to develop and execute comprehensive marketing campaigns. Culture You are a present and positive member of our A&G community, demonstrating our values and fostering an energizing and inclusive environment that transcends our walls. • Mentor and help coach Associates and Managers, and manage PR interns. • Actively contribute to fostering a collaborative, high-performance, and inclusive agency culture. What You Bring: • You have 4-6 years of relevant agency experience, or have worked on the client side in a fast-paced environment juggling multiple projects, lines of business, and growth areas simultaneously. • You have solid media relationships and can share examples of reporters you can call in a crunch and pitches that you've converted from innovative ideas into secured placements. Note that a portfolio will be required. • Writing is your superpower. If you've been told by teachers, friends, or managers that "you're a great writer," then you have an essential piece of the puzzle. We're looking for a combination of outstanding technical and creative writing that's been applied to draft key messaging, press releases, bylines, speeches, and op-eds. • You're open to not being a specialist; while most team members have a heavier focus on one or two divisions (B2B, Consumer, Social Impact), we encourage and expect a willingness to work across categories. • You have experience managing projects from start to finish and instill confidence in your colleagues and managers that you'll get the job done. • You're entrepreneurial in spirit. You respect established processes but are equally as excited about new challenges that haven't been approached before and building something new. • You love consuming the news and staying current with current trends, especially within your clients' industries. • You know that the quality of work is dependent on the strength of a team, and you're eager to be a contributing member, learn from others, jump into projects when all hands are needed on deck. • You love being a people manager and prioritize coaching and mentorship of junior team members. This point is last on the list in sequence but first in priority. If you're ready to take your career to the next level and contribute to transforming brands, businesses, and communities, we'd love to hear from you. Apply today and let's create something amazing together. *A&G is not offering immigration sponsorship for this position at this time or in the future.*

About Allen & Gerritsen

Allen & Gerritsen is a marketing and advertising agency that provides services such as branding, advertising, digital marketing, and public relations. It was founded in 1985 and has offices in Boston and Philadelphia. The company has worked with clients such as Comcast, the Boston Celtics, and the Philadelphia Eagles.
Learn more about Allen & Gerritsen
Size
250 employees
Industry
Founded
1985

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