The Senior Manager, NAM eCommerce Business Lead owns the day-to-day operation and performance of the eCommerce business across the NAM region. This role sits at the center of a cross-functional ecosystem — partnering with Marketing, Product, Tech, Revenue Management, and Regional teams — to drive conversion, revenue, and overall digital business health.
This is a hands-on operator role for someone who understands what moves the needle on conversion and revenue, can turn complex data into a clear story that aligns stakeholders, and is comfortable making confident calls in ambiguous situations where perfect data isn't available.
What You'll Do:
eCommerce Business Operations- Own day-to-day operation of the NAM eCommerce business, monitoring performance across the full funnel and acting on opportunities and risks in real time
- Serve as the business lead connecting Marketing, Product, Tech, Finance, and Regional teams around a shared view of eCommerce performance and priorities
- Manage the operating cadence for the NAM eCommerce business, including business performance reviews, issue triage, and prioritization of fixes and enhancements
- Identify and troubleshoot site/funnel issues affecting conversion or revenue, coordinating with Product and Tech teams to resolve them
Conversion & Revenue Growth- Develop deep fluency in the core levers driving conversion rate and revenue across the NAM digital funnel (merchandising, pricing/offers, site experience, checkout, payments, etc.)
- Identify, prioritize, and drive optimization initiatives that directly improve conversion and top-line revenue
- Partner with Product and UX teams on test-and-learn roadmaps (A/B testing, site experience improvements) to continuously improve performance
- Monitor competitive and market dynamics across NAM markets, adjusting strategy and tactics accordingly
Data Storytelling & Stakeholder Alignment- Translate complex eCommerce metrics and KPIs into clear, compelling narratives that inform decision-making at multiple levels of the organization
- Build and present regular performance readouts to the VP, Global eCommerce and cross-functional leadership, connecting data to business implications and recommended actions
- Align cross-functional stakeholders around a shared understanding of performance drivers, trade-offs, and priorities
- Make data accessible and actionable for partners who may not be close to the day-to-day metrics
Decision-Making in Ambiguity- Make confident, well-reasoned decisions in fast-moving or ambiguous situations, using data triangulation when complete information isn't available
- Balance speed and rigor — know when a decision needs more analysis versus when to act on the best available signal
- Proactively flag risks and trade-offs to leadership while still moving initiatives forward
Cross-Functional Partnership- Act as the primary eCommerce business point of contact for NAM, representing the region's needs and priorities to global Product, Tech, and Marketing teams
- Partner with Revenue Management on forecasting, performance tracking, and business case development for new initiatives
- Collaborate with global eCommerce peers to share best practices and ensure NAM strategies align with overall global eCommerce direction
Perks You’ll Get:
- Access to Medical, Dental, Vision, Life and Disability insurance
- Eligible to elect other voluntary benefits including: Group Auto Insurance, Group Home Insurance, Pet Insurance, Legal Assistance, Identity Theft Protection, FSA, Accident Insurance, Critical Illness Insurance, and additional life insurance coverages
- 401(k) Retirement Plan with company matched contributions
- Full training to learn the business and enhance professional skills
- Employee discounts, including discounted prices on the purchase of Avis/Budget cars
- Access to an Employee Assistance Program for services including counseling, financial and legal consultation, referrals for care service and more
What We're Looking For:
- 6+ years in eCommerce, digital business management, or growth/conversion-focused roles, ideally within a regional or multi-market business
- Demonstrated track record of driving measurable improvements in conversion rate and revenue
- Strong analytical skills, with the ability to translate data into clear, actionable narratives for varied audiences, including senior leadership
- Comfort operating with ambiguity and incomplete data; able to triangulate and make sound decisions under time pressure
- Experience partnering cross-functionally with Marketing, Product, Tech, and Finance teams in a matrixed organization
- Strong communication and stakeholder management skills; able to influence without direct authority
- Experience with eCommerce platforms, analytics tools, and testing/optimization frameworks
- Experience in travel, mobility, or a similarly high-consideration, transaction-driven consumer category is a plus
The annual starting salary for this position is between
$130,000 6 $150,000 a annually. Factors that may affect starting pay within this range include geography/market, skills, education, experience, and other qualifications of the successful candidate.
Parsippany
New Jersey
United States of America
