Senior Manager, Consumer Insights FEI - NA Family Care

We are currently have an openingfor aConsumer Insights Sr. Managerof Front-End Innovation at our Chicago Commercial Center. This opening spans across our Kleenex, Cottonelle, Scott and Viva brands within our Family Care business.

With your deep expertise in quantitative and qualitative research, behavioral science and design thinking, you'll take the lead in uncovering 360-degree human understanding to inspire growth-minded decisions and foster a data-driven culture. You'll be the driving force behind applying meaningful, best-in-class consumer insights to create breakthrough innovative products and experiences that will make a difference in consumers27 lives.

As an exceptional communicator, you will build strong relationships with stakeholders across all levels of the organization and will be vital player in a team of brand strategists, engineers, and designers. You will build the talent of others by developing and sharing best practices with both the Insights & Analytics community and broader organization. As a creative and critical thinker with a passion for innovation, you will always be looking for new ways to push the boundaries of what's possible.

About You

In one of our professional roles, you27ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center.

Job responsibilities include:

• Partner with cross-functional teams to help identify relevant business issues, research objectives and hypotheses to address brand questions and needs.

• Develop the appropriate learning plans to evaluate hypotheses that can assist in meeting business objectives and explore leading edge methodologies to develop and test hypotheses, draw relevant inferences, and create recommendations to define business opportunities.

• Synthesize, interpret, and apply information/data to establish facts and developing insights to provide new perspectives on the category, consumers, and innovation pathways.

• Manage the engagement of marketing research and analytics projects, including external research suppliers, to ensure the research and analytics are executed in an accurate, timely, and cost-efficient manner.

• Uncover insights in an agile, dynamic business environment to drive iterative innovation process, inclusive of AI-based tools.

• Lead with the application of behavioral understanding to brand building.Apply sound understanding of current and emerging research methodologies, acting as the functional expert in the application of consumer practices.

• Demonstrate intense curiosity to learn the business, the consumer, the market, and apply innovation consumer methodologies to strengthen consumer insights.

• Up to 10% travel may be required.

To succeed in this role, you will need the following qualifications:

• Bachelor's degree and 7+ years of experience in consumer insights, advanced degree preferred

• Expertise in front end innovation, including executing behavioral science experiments and experience leading, designing, executing, and reporting primary market research on early stage projects.

• Deep understanding of how to integrate consumer insights fundamentals including primary & secondary consumer research, syndicated research, positioning & communication development, and strategic business analysis into business, innovation, and marketing strategies. This includes segmentation, need states, concept and product development/validation, test and learn approaches, design/packaging testing, creative optimization and more

• Exceptional track record of translating insights into strategy and innovation priorities for a brand

• Ability to work effectively with all levels of business team management

• Ability to coach others and build organizational talent relative to market research and strategic thought especially related to AI adoption and utilization

• Proven ability to integrate data from a variety of sources to provide clarity and direction to multi-functional team

• Strong influencing skills and ability to shape strategic direction

• Excellent written and communication skills

Led by Purpose. Driven by You.

Total Benefits

Here are just a few of the benefits you27d enjoy working in this role for Kimberly-Clark. For a complete overview, see www.mykcbenefits.com

Flex That Works at Kimberly-Clark

We believe great work happens when people come together with purpose. That27s why we offer a flexible work model that blends remote work with intentional in-person collaboration 2D helping you connect, grow, and innovate while maintaining the balance you value.

To Be Considered

Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.

In the meantime, please check out the careers website.

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