Senior Manager, Annual GivingDepartment: Advancement
Employment Type: Full Time
Location: New York
Compensation: $125,000 - $135,000 / year
DescriptionReporting to the Senior Director, Advancement, you will lead efforts to acquire, retain, and upgrade individual donors who give between $100 and $24,999 annually, building a sustainable base of support and strengthening the major-gift pipeline. The Senior Manager will manage an Associate on the Advancement team supporting annual giving and the team at large.
The program currently includes approximately 70 donors who have collectively contributed more than $300,000 since O.W.'s founding, with significant opportunity for growth across O.W.'s network of business leaders and supporters. Working closely with the Marketing & Communications team and collaborating with Networks & Partnerships and Client Advisory Services, you will help engage, inspire, and expand this community of individual supporters.
This is an exciting opportunity for a creative, data-driven fundraiser and strong communicator to shape a growing program and play a key role on O.W.'s seven-person Advancement team.
About the PositionWhat You'll AchieveIn this role, you will:
- Build and scale a comprehensive annual giving program that increases donor acquisition, retention, renewal, and upgrades.
- Grow a reliable and increasingly diversified stream of individual giving revenue from donors contributing $100-$24,999 annually.
- Create thoughtful donor journeys that deepen engagement and move qualified donors into O.W.'s major giving pipeline.
- Develop and continuously improve multichannel fundraising campaigns using donor data and performance insights.
- Strengthen the systems, processes, and cross-functional coordination needed to support a growing annual giving program.
How You'll SucceedSuccess in this role is driven not only by what you accomplish, but by how you approach your work. The competencies below reflect the behaviors and skills we look for in high-performing Senior Manager, Annual Giving:
- Think strategically and build for the future. You see opportunities, develop practical strategies, and create stronger systems and approaches as the work grows.
- Drive results. You set clear goals, use data to understand performance, and adjust your approach to improve outcomes.
- Build strong relationships. You understand donor motivations, create thoughtful engagement opportunities, and earn trust with colleagues and external partners.
- Communicate with clarity and purpose. You translate complex ideas and impact into compelling, audience-specific messages.
- Manage work effectively. You bring strong judgment, organization, and attention to detail while managing multiple priorities and stakeholders.
- Lead and develop others. You provide clear direction, thoughtful feedback, and support that helps your direct report succeed and grow.
- Collaborate generously. You work effectively across teams, share information, and contribute to a high-performing and supportive team environment.
- Continuously improve. You look for ways to make the work stronger, more efficient, and more effective.
What You'll GainThis role offers the opportunity to:
- Build something meaningful. Shape and scale an annual giving program at a pivotal stage in O.W.'s growth.
- Broaden your fundraising expertise. Gain experience across donor acquisition, stewardship, digital fundraising, analytics, and pipeline development.
- Work across the organization. Partner closely with senior leaders and colleagues across Advancement, Marketing & Communications, Networks & Partnerships, and Client Advisory Services.
- Grow as a people leader. Develop your management skills while supporting and developing a direct report.
- Make a visible impact. Play an important role in growing the sustainable philanthropic support that enables O.W. to advance its mission.
Key Responsibilities
Annual Giving Strategy & Campaigns- In partnership with the Sr. Director, develop and manage an annual giving strategy and integrated campaign calendar focused on donor acquisition, retention, renewal, and upgrades for donors at the $100 - $24,999 level.
- Execute multichannel fundraising campaigns across email, social media, digital platforms, and other channels.
- Test audiences, messages, timing, channels, and calls to action to improve campaign performance.
- Develop donor segmentation strategies to improve retention, re-engage lapsed donors, and increase giving.
- Establish, forecast, and report on revenue and donor growth goals, including acquisition, retention, average gift, conversion, upgrades, and movement into the major giving pipeline.
- In partnership with the Advancement team members, develop strategies to increase giving through donor-advised funds, matching gifts, and other giving vehicles.
Donor Communications & Engagement- Partner with Marketing & Communications and program colleagues to execute compelling fundraising emails, stewardship communications, social media content, and impact stories.
- Develop donor journeys from acquisition through renewal, upgrade, and transition to major giving.
- Partner with senior leadership and frontline fundraisers on donor engagement, solicitation, and stewardship strategies.
- Cultivate and steward annual and mid-level donors through personalized and broad-based communications and engagement.
- Manage donor recognition and acknowledgments and contribute to the development of engagement opportunities, including briefings, events, and other stewardship activities.
- Manage fundraising website content and help optimize online donation pages and giving experiences.
Operations & Team Management- Manage and develop an Associate supporting donor acknowledgments, Salesforce administration, and Advancement operations.
- Maintain accurate and timely donor records, engagement activity, and campaign reporting in Salesforce.
- Coordinate timelines, workflows, and deliverables across Advancement, Marketing & Communications, program teams, and organizational leadership.
- Support the Senior Director, Advancement on Fundraising Committee strategy, communications, and presentations.
About YouMinimum Qualifications- Bachelor's degree
- 5-8 years of progressive experience in fundraising, annual giving, individual giving, development communications, or related nonprofit fundraising roles.
Preferred Qualifications- Demonstrated success developing and executing multichannel fundraising campaigns and donor communications.
- Experience cultivating and stewarding annual or mid-level donors through personalized communications and engagement strategies.
- Exceptional written and verbal communication skills with the ability to tailor messaging and translate complex programmatic work and impact data into clear, compelling narratives.
- Strong analytical skills and experience using fundraising metrics, donor data, CRM systems, and email marketing tools to inform strategy;
- Experience with fundraising CRM and email marketing platforms. Salesforce experience preferred.
- Exceptional project management skills with strong judgment, attention to detail, and the ability to manage multiple priorities and deadlines in a fast-paced, multi-stakeholder environment.
- Passion for Ownership Works' mission and commitment to economic opportunity and shared prosperity.
Ownership Works is committed to building a diverse and inclusive workplace. If you're excited about this role but your experience doesn't perfectly align with every qualification, we encourage you to apply anyway.
Additional InformationCompensation We offer competitive compensation that reflects the impact of this role and is informed by factors such as experience, skills, and business needs. For candidates based in New York City, the expected salary range is
$125,000-$135,000, plus an annual discretionary, performance-based bonus.
BenefitsWe're committed to making Ownership Works an exceptional place to work. We invest meaningfully in our people and are continually evolving how we support their growth, wellbeing, and success. Our benefits include:
- Comprehensive healthcare coverage for you and your family (medical, dental, and vision)
- Unlimited paid time off and a generous holiday schedule (including the last week of the year), so you can recharge when you need to.
- 401(k) with generous employer contributions to support your long-term financial wellbeing.
- 18 weeks of fully paid parental leave
- Fully covered life insurance, short-term, and long-term disability plans
- Flexible hybrid work model, with two days in our NYC office per week and additional work-from-home flex time as needed.
- Annual professional development budget to support your growth and learning.
