Wells Fargo

Senior Lead Product Manager, Deposit Pricing & Liquidity Strategy

Wells Fargo$139K — $239K *
Finance & Insurance
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years in Product Management, strategic planning, or agile product ownership
  • 5+ years managing deposit portfolios or funding strategies
  • Experience developing pricing strategies in financial services
  • Strong understanding of commercial deposit products and treasury management solutions
  • Advanced knowledge of liquidity management and interest rate risk principles
  • Experience with analytics and modeling techniques for product decisions
  • Proven track record in pricing optimization for profitability

Responsibilities

  • Support strategic management of Wells Fargo's wholesale deposit portfolio
  • Develop strategies to optimize deposit mix and funding value
  • Own governance for deposit pricing frameworks and methodologies
  • Analyze portfolio performance and interest rate sensitivity
  • Develop forecasts and executive recommendations for portfolio optimization
  • Partner with Treasury and Commercial Banking teams to enhance deposit strategies
  • Identify growth opportunities in low-cost relationship-based deposits

Benefits

  • Comprehensive health benefits
  • 401(k) Plan
  • Paid time off
  • Disability benefits
  • Life, critical illness, and accident insurance
  • Parental and critical caregiving leave
  • Tuition reimbursement
  • Scholarships for dependent children
  • Adoption reimbursement
  • Commuter benefits
Full Job Description

About this role:

Wells Fargo is seeking a Senior Lead Product Manager, Liabilities Portfolio Management within Global Payments & Liquidity. This leader will be responsible for defining and executing deposit portfolio optimization initiatives, improve balance sheet outcomes, and support enterprise liquidity objectives.

This role sits at the intersection of Product, Treasury, Finance, ALM, Commercial Banking, and Corporate & Investment Banking, and will lead to the development of deposit pricing approach, portfolio analytics, operational cash growth initiatives, and portfolio optimization initiatives. The successful candidate will leverage deep understanding of deposit behavior, client segmentation, interest rate sensitivity, Funds Transfer Pricing (FTP), and balance sheet dynamics to drive sustainable growth and profitability across the deposit portfolio.

Success in this role requires a strategic leader who can translate enterprise funding objectives into actionable pricing, product, and portfolio strategies while influencing stakeholders across Treasury, Finance, Product, Risk, and Relationship Management organizations.

In this role, you will:

  • Support the strategic management of Wells Fargo's wholesale deposit portfolio, ensuring alignment with enterprise funding, liquidity, and balance sheet objectives.

  • Develop portfolio strategies that optimize deposit mix, funding value, profitability, and balance durability across client segments.

  • Own deposit pricing approach and governance, including pricing frameworks, guardrails, rate-setting methodologies, and competitive positioning.

  • Analyze deposit portfolio performance, beta behavior, interest rate sensitivity, client balance migration, and funding economics to inform strategic decisions.

  • Develop forecasts, scenario analyses, and executive recommendations to optimize portfolio outcomes across changing market and rate environments.

  • Partner with Treasury Management, and Coverage teams in Commercial Banking and Corporate & Investment Banking to develop strategies that increase operational deposits, deepen primary banking relationships, and improve the quality of funding.

  • Identify opportunities to grow low-cost, relationship-based deposits and improve operating account penetration.

  • Collaborate with Treasury, Finance, and Asset Liability Management teams to align deposit initiatives with enterprise funding plans, liquidity requirements, FTP methodologies, and interest rate risk objectives.

  • Support ALCO discussions through portfolio insights, analytics, and strategic recommendations.

  • Serve as a trusted advisor to senior leadership on deposit strategy, pricing actions, market trends, and portfolio performance.

  • Lead cross-functional initiatives across Product, Treasury, Finance, Risk, and Technology to deliver sustainable growth, profitability, and balance sheet optimization.

Required Qualifications:

  • 7+ years of Product Management, product development, strategic planning, process management, change delivery, or agile product owner experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education

  • 5+ years of experience managing deposit portfolios, funding strategies, or balance sheet optimization initiatives.

  • Experience developing pricing strategies and product management frameworks within financial services.

Desired Qualifications:

  • Deep understanding of commercial deposit products, treasury management solutions, and enterprise funding strategies.

  • Strong experience managing large-scale deposit portfolios and driving balance sheet optimization outcomes.

  • Experience engaging with Asset Liability Committees (ALCO), Treasury, and Asset Liability Management organizations.

  • Advanced knowledge of: Deposit pricing strategy; Funds Transfer Pricing (FTP); Interest rate risk management; Deposit beta analysis; Liquidity management; Balance sheet optimization; Stress testing and scenario analysis; Regulatory liquidity frameworks

  • Experience using advanced analytics, modeling, and forecasting techniques to support product and portfolio decisions.

  • Proven track record of identifying and executing pricing optimization opportunities that improve profitability and funding outcomes.

  • Strong executive communication and storytelling capabilities, with the ability to simplify complex deposit portfolio and funding concepts, build executive-ready narratives, and gain alignment across cross-functional stakeholders to drive enterprise-wide strategic decisions.

  • Ability to influence and lead across large matrixed organizations.

  • Experience working with Commercial Banking, Corporate & Investment Banking, Treasury Management, or Transaction Banking businesses.

  • Strong understanding of regulatory, liquidity, and risk management requirements affecting deposit portfolios.

Job Expectations:

  • This position is a hybrid work model. Must be willing to work out of Charlotte, NC or Minneapolis, MN approximately three days a week.

Pay Range:

  • Charlotte, NC: $139,000 - $217,000

  • Minneapolis, MN: $153,000 - $239,000

Pay Range
Reflected is the base pay range offered for this position. Pay may vary depending on factors including but not limited to demonstrated examples of prior performance, skills, experience, or work location. Employees may also be eligible for incentive opportunities.

$139,000.00 - $239,000.00

Benefits

Wells Fargo provides eligible employees with a comprehensive set of benefits, many of which are listed below. Visit for an overview of the following benefit plans and programs offered to employees.

  • Health benefits
  • 401(k) Plan
  • Paid time off
  • Disability benefits
  • Life insurance, critical illness insurance, and accident insurance
  • Parental leave
  • Critical caregiving leave
  • Discounts and savings
  • Commuter benefits
  • Tuition reimbursement
  • Scholarships for dependent children
  • Adoption reimbursement

Posting End Date:

20 Sep 2026

*Job posting may come down early due to volume of applicants.

About Wells Fargo

Wells Fargo Careers

Joining Wells Fargo means becoming part of a distinguished financial institution that has been a cornerstone of innovation and leadership in the banking industry. At Wells Fargo, we offer a plethora of job opportunities designed to empower your career growth and development in a diverse and inclusive environment.

Work You’ll Do

At Wells Fargo, you will be part of a team that values diversity and is committed to fostering an inclusive culture. We are looking for professionals who are eager to drive innovation and lead with integrity. Our employees are our greatest asset, and we invest in their professional growth through comprehensive leadership and diversity training programs that are recognized industry-wide.

Explore a Multitude of Career Paths

Whether you're interested in a position in finance, IT, customer service, or management, Wells Fargo has career opportunities in various fields. Our team members benefit from job stability, competitive benefits, and a culture that values and rewards performance and dedication.

Internship Programs

Kickstart your career with a Wells Fargo internship. Our programs provide invaluable industry exposure, professional skills development, and networking opportunities that often lead to full-time employment offers. Interns at Wells Fargo work on real projects, solve actual challenges, and gain the mentorship of seasoned professionals.

Professional Growth and Development

We believe in nurturing the potential of our employees. Wells Fargo offers robust training programs and resources to help every team member excel in their current roles and prepare for future challenges. Growth at Wells Fargo is not just about climbing the career ladder but expanding your skills and expertise to add value to our team and customers.

Benefits and Rewards

Wells Fargo is committed to the well-being of our team members. We offer a comprehensive benefits package that includes health care, retirement plans, and generous paid time off. Additionally, we provide unique perks like employee discounts, adoption assistance, and tuition reimbursement.

Join Our Team

Discover the opportunities waiting for you at Wells Fargo by exploring open positions that match your skills and interests. We are continuously hiring and looking for individuals who bring creativity, passion, and a drive to serve our customers.

Stay Connected

Keep up to date with the latest from Wells Fargo Careers by subscribing to our job alert emails. Tailor your subscription to receive updates that align with your career preferences and get insider tips on crafting the perfect resume and acing your interview.

Networking and Innovation

At Wells Fargo, networking and innovation go hand in hand. We encourage our employees to connect across departments and roles to foster new ideas and strategies that lead to groundbreaking solutions.

Empower Your Career

Step into a role at Wells Fargo where your skills will be honed, your achievements recognized, and your career can flourish. We're not just filling positions; we're building leaders who are equipped to navigate the complexities of the financial world. Join Wells Fargo today and be part of a team that’s redefining the future of banking.
Learn more about Wells Fargo
Size
246,577 employees
Market Cap
$155.2 billion
Industry
Net Income
$3.3 billion
Founded
1852
5 Year Trend
-5.9%
NASDAQ

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