4+ years of hands-on Google Ads experience at an agency or high-growth brand
Expertise in Search, Shopping, and Performance Max, along with Merchant Center troubleshooting
Experience managing $250K+ monthly Google budgets with proven efficiency gains
Background in DTC or e-commerce, particularly with premium or luxury products
Basic knowledge of Meta platforms for credible discussions
Fluency in GA4, Looker Studio, Shopify, and attribution
Strong English communication skills for client interactions
Ability to thrive in a fast-paced remote work environment
Responsibilities
Own Google Ads strategy and daily execution across multiple platforms
Manage over $500K monthly Google ad spend to meet performance targets
Ensure Merchant Center and feed health, diagnosing issues independently
Structure Performance Max campaigns with clear intent and asset management
Advise clients on branded spend and incrementality with confidence
Support cross-channel strategies, including Meta and TikTok, as they relate to Google accounts
Lead client calls, clearly explaining performance and providing actionable recommendations
Benefits
Paid time off
Paid company holidays
Flexible Fridays
Remote-first collaboration
Quarterly bonus opportunities
Full Job Description
Senior Google Ads Strategist (Client-Facing)
Job Overview MVR Digital is hiring a Senior Google Ads Strategist to own Google strategy and execution for a premium DTC brand. You will be in Google Ads daily, and you will also set the strategy and defend it on client calls.
What Success Looks Like Your mission is to run 1 client account spending $500k+ a month in Google spend, so that performance moves toward target without leadership in the daily details. In your first year:
By month 4, 80% or more of your accounts are green against their monthly goals
Zero client-seen launch errors each quarter, including feed and Merchant Center issues
Every test closes with a written verdict in the change log
By month 3, fewer than 2 media questions a month reach leadership from your client
What You Will Do
Own Google strategy and daily execution across Search, Shopping, Performance Max, and YouTube
Manage $500K+ per month in Google spend against MER, ROAS, and CPA targets
Own Merchant Center and feed health end to end. Diagnose disapprovals, feed gaps, and Shopify sync issues yourself, and use supplemental feeds and custom labels to steer spend
Structure PMax with intent: asset groups, exclusions, signal inputs, new customer acquisition settings, and a clear read on what is working inside it
Hold a real position on branded spend and incrementality, and walk a client through it
Support Meta, TikTok, [CTV,] and other channels where they affect your accounts, and hold a point of view on cross-channel allocation
Lead the Google portion of client calls. Explain performance clearly, bring a recommendation, and push back when a request will not serve the client
What We Are Looking For
4+ years of hands-on Google Ads at an agency or high-growth brand
Deep Search, Shopping, and Performance Max expertise, plus Merchant Center and feed troubleshooting
Personally owned $250K+ monthly Google budgets with documented efficiency gains
DTC or e-commerce ownership. Premium or luxury AOV experience is a strong differentiator
Working Meta knowledge. Not depth, but enough to speak to it credibly
GA4, Looker Studio, Shopify, and attribution fluency
Fluent, confident English and strong client communication. This role is client-facing
Comfortable managing accounts in a fast-moving remote environment
Role Details
Full-time independent contractor
Fully remote. Based in the US or Canada, with overlap with US time zones for client calls