Senior Director, Global Brand Experiences

Legora

$160K — $200K *
Business Services
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • 12+ years in events, experiential, or field marketing, with end-to-end conference ownership experience
  • 5+ years in building and leading high-performing teams
  • Expertise in managing large, multi-market event budgets exceeding seven figures
  • Strong experience in agency and vendor management as well as sponsorship negotiations
  • Excellent strategic thinking connecting events to brand, pipeline, and revenue
  • Outstanding project management and attention to detail with high hospitality standards
  • Proficient in stakeholder management, with global travel willingness

Responsibilities

  • Own the vision and execution of Legora's flagship customer conference, Precedent, driving growth in attendance and sponsorships
  • Lead the annual company kickoff by managing venue, production, agenda, and experience
  • Define and manage Legora's presence at third-party events, handling negotiations and organizer relationships
  • Design and execute premium brand experiences, ensuring high standards of hospitality
  • Manage the global events budget with a focus on ROI and operational efficiency
  • Select and oversee agencies and vendors for successful event execution
  • Build and lead a global events team, fostering a culture of excellence and calm under pressure
  • Set the global events strategy and performance metrics, integrating with the broader marketing plan

Benefits

  • Global collaboration with teams and clients across multiple regions
  • Comprehensive salary and benefits package
  • Opportunities to have a meaningful impact on professionals' daily work
  • In-person work environment in a thoughtfully designed office
  • Generous medical, dental, and vision plans
  • Family support programs including generous parental leave and healthcare access
  • 401(K) with a strong company match and unlimited PTO
  • Robust perks enhancing employee well-being and work-life balance
Full Job Description
The Role

You own Legora's global events strategy and portfolio, from our flagship conference, to the company kickoff, to third-party tentpoles. You will define what a Legora event feels like, build the team and agencies to deliver at scale, and connect events to measurable brand and pipeline impact.

What You'll Do
  • Own the vision, format, and end-to-end execution of Precedent, Legora's flagship customer conference. Grow attendance, sponsorship, and pipeline year over year, and build the playbook to scale it globally.
  • Own our annual company kickoff, the all-company moment that aligns and energizes the global team. Lead venue, production, agenda, and experience in partnership with the executive, communications, and operations teams.
  • Define Legora's presence at the industry's biggest third-party events - sponsorships, activations, speaking, and executive hosting. Negotiate placements and manage organizer relationships to maximize value and impact.
  • Design premium brand experiences - executive dinners, roundtables, launch moments, and regional field events worldwide. Set a consistent, elevated standard of hospitality across every market and touchpoint.
  • Own the global events budget and drive ROI accountability across the portfolio. Build the systems, processes, and vendor contracts that let events scale efficiently.
  • Select and manage agencies, production partners, and vendors to a high bar. Own sponsor and co-marketing relationships, ensuring mutual value and flawless execution.
  • Build, lead, and grow a global events team. Set the standard for craft, hospitality, and calm execution under live-event pressure.
  • Set the global events strategy and calendar with marketing, sales, product, and leadership. Define and report the metrics that matter - pipeline, engagement, brand lift, and efficiency - to the executive team. Integrate events with the broader marketing motion and own event risk, contingency, and crisis planning.

What You Bring
  • 12+ years in events, experiential, or field marketing, including owning a flagship or large-scale conference end to end.
  • 5+ years building and leading high-performing teams.
  • Proven success managing large, multi-market event budgets (seven figures+) with clear ROI accountability.
  • Deep experience managing agencies and vendors and negotiating sponsorships and contracts.
  • Strong strategic and commercial instincts - you connect events to brand, pipeline, and revenue.
  • Exceptional project management, impeccable taste, and a high bar for detail and hospitality.
  • Excellent executive stakeholder management, and willingness to travel globally around live events.
What's In It For You
  • Global collaboration: Partner with teams and clients across Europe, APAC, and North America.
  • Competitive package: Comprehensive salary, benefits, and tools for success.
  • Meaningful work: Your efforts shape how thousands of lawyers use AI daily.
  • In-person environment: Union Square office designed for ambitious builders and company provided lunch daily.
  • Benefits & Perks: We invest in our people with a comprehensive, thoughtfully designed benefits package:
    Medical, Dental & Vision
    • Multiple medical plan options through Aetna and Kaiser Permanente
    • HSA or Healthcare FSA (based on plan selection)
    • Dental plans via MetLife
    • Vision plans via Vision Care

    Family Support
    • Generous parental leave
    • Free access to Maven Clinic
    • Dependent Care FSA
    • Free One Medical membership for employees and dependents

    Additional Perks
    • Pre-tax commuter benefits
    • Life Insurance + STD/LTD
    • 401(K) with generous company match
    • Unlimited PTO
    • Robust voluntary benefits, including identity protection (via Aura), legal coverage via MetLife, pet savings programs, and more

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