THE ROLE Zeta Global is seeking a
Senior Customer Success Manager, CRM. In this role, you will serve as a strategic partner to enterprise clients, helping them maximize the value of Zeta's marketing technology solutions to drive customer engagement, retention, and growth.
You will own relationships with a portfolio of clients, working closely with marketing leaders and cross-functional teams to develop data-driven strategies, optimize campaign performance, and deliver measurable business results. The ideal candidate brings a strong understanding of lifecycle marketing, a consultative approach to client relationships, and the ability to translate complex marketing challenges into actionable solutions.
RESPONSIBILITIES - Own Strategic Client Relationships: Serve as the primary point of contact and trusted advisor for a portfolio of enterprise clients, building strong relationships with key stakeholders and understanding their business objectives, marketing strategies, and KPIs.
- Drive Loyalty Strategy & Performance: Partner with clients to develop and execute loyalty and lifecycle marketing strategies that improve customer engagement, acquisition, retention, and lifetime value.
- Deliver Data-Driven Insights: Analyze campaign performance, customer engagement trends, and marketing KPIs to identify optimization opportunities and provide actionable recommendations.
- Maximize Platform Adoption: Guide clients in leveraging Zeta's platform capabilities, ensuring they are effectively utilizing available solutions to achieve their marketing and business goals.
- Lead Strategic Business Reviews: Present campaign results, performance insights, and strategic recommendations to client stakeholders, demonstrating measurable value and identifying opportunities for continued growth.
- Support Client Retention & Growth: Proactively identify account risks, address client challenges, and partner with commercial teams to uncover opportunities for upselling, cross-selling, and expanding client relationships.
- Collaborate Cross-Functionally: Work closely with internal teams across Customer Success, Analytics, and Operations to execute client initiatives, resolve challenges, and deliver a seamless client experience.
- Champion the Voice of the Customer: Share client feedback, industry trends, and emerging needs with internal stakeholders to inform product enhancements and improve the overall customer experience.
- Drive Operational Excellence: Manage multiple client priorities, oversee key deliverables, and ensure timely execution while maintaining a high standard of client service.
REQUIREMENTS - 5+ years of experience in Customer Success, Client Services, Account Management, or a related client-facing role within MarTech, SaaS, or digital marketing.
- Strong understanding of email marketing, marketing automation, loyalty programs, and customer lifecycle strategies.
- Experience managing enterprise client relationships and serving as a strategic advisor to senior marketing stakeholders.
- Demonstrated ability to analyze marketing performance data, identify trends, and translate insights into actionable business recommendations.
- Excellent communication, presentation, and relationship management skills, with the ability to engage both technical and non-technical audiences.
- Strong project management and organizational skills, with the ability to balance multiple client accounts, competing priorities, and cross-functional initiatives.
- A proactive, solutions-oriented mindset and the ability to thrive in a fast-paced, collaborative environment.
NICE TO HAVE- Experience working with enterprise email service providers (ESPs), customer data platforms (CDPs), or marketing automation platforms such as Salesforce Marketing Cloud, Adobe Campaign, Braze, Iterable, or similar technologies.
- Familiarity with email marketing performance metrics, including deliverability, engagement, conversion, and customer retention.
- Experience with audience segmentation, personalization, customer journey orchestration, and omnichannel marketing strategies.
- Understanding of marketing data, analytics, and campaign measurement.
LOCATIONThis is a remote position based in the United States
BENEFITS & PERKS - Unlimited PTO
- Excellent medical, dental, and vision coverage
- Employee Equity and Stock Purchase Plan
- Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!
SALARY RANGE The salary range for this role is
$90,000 - $100,000 depending on location and experience.
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