Full Job Description
We are seeking a highly analytical and strategic **Marketing Analytics BI Consultant** to design, build, and optimize our marketing intelligence ecosystem. In this role, you will bridge the gap between complex marketing data and executive decision-making.
**What you will be doing**
- Design, implement, and maintain scalable data models, optimized DAX engineering, and automated enterprise-level dashboards.
- Streamline data ingestion from disparate marketing platforms to ensure real-time, low-latency reporting.
- Build standardized campaign proposal scorecards, performance baselines, and end-to-end reporting frameworks.
- Transform highly technical data findings into high-impact, executive-ready presentations.
- Deliver clear, data-backed narratives to senior leadership to optimize budget allocation and cross-channel marketing strategies.
**Requirements**
- Bachelor's degree or higher in Analytical field or Software Engineering or related field with 6+ years of work experience.
- Strong proficiency in Power BI data modeling, DAX engineering, and automated dashboard development.
- Experience designing and implementing campaign measurement frameworks, including taxonomy and data dictionary refinement.
- Proficiency in incrementality measurement, control group methodologies, and evaluating incremental business impact across channels.
- Expertise in developing ROI measurement frameworks, standardized proposal scorecards, and campaign reporting.
- Excellent verbal and written communication skills, with a track record of presenting complex data stories to C-suite executives.
**Benefits**
Significant career development opportunities exist as the company grows. The position offers a unique opportunity to be part of a small, fast-growing, challenging and entrepreneurial environment, with a high degree of individual responsibility.
