The responsibilities of the Senior Community Sales Director include, but are not limited to:
Responsibilities:- Sales & Lead Management: Manage incoming inquiries, conduct engaging community tours, and guide prospective residents and their families through the decision-making process from first contact to closing move-ins.
- External Outreach: Build and nurture relationships with local referral sources, including hospital discharge planners, physicians, senior centers, and case managers.
- Marketing Strategy: Plan and host on-site events, educational seminars, and open houses to increase brand awareness and community engagement.
- Data Tracking: Utilize CRM software to log prospect interactions, track sales pipelines, and analyze metrics to refine strategies.
- Cross-Department Collaboration: Partner with the Executive Director and clinical/nursing teams to ensure a smooth, welcoming move-in experience for new residents.
Experience and Skills:- A Bachelor's degree in Marketing, Business, Communications, or a related field preferred.
- Must have, as a minimum, 2-5 years experience of proven success in relationship-based sales, marketing, or senior housing.