POSITION SUMMARYWe are seeking a
Senior Art Director with 10+ years of experience to collaborate on the visual direction and creative strategy for Procaps Labs' marketing initiatives. This is a hands-on, strategic role requiring deep expertise in campaign concepting, omnichannel marketing, brand development, and the execution of high-quality creative across digital, print, and video platforms.
WHAT YOU'LL DO ( ESSENTIAL JOB DUTIES AND RESPONSIBILITIES)- Lead and execute creative concepts for omnichannel marketing campaigns (digital, social, print, packaging, events, and video).
- Develop, maintain, and evolve brand guidelines to ensure consistency across all touchpoints.
- Conceptualize, design, and oversee marketing campaigns from ideation to execution, ensuring alignment with business goals.
- Collaborate closely with marketing, product, and communications teams to develop visuals that engage audiences and support campaigns.
- Mentor and guide junior designers, providing feedback, support, and leadership for a growing in-house team.
- Produce or supervise video content and multimedia assets as needed (video editing experience is a plus).
- Stay current with industry trends, design technologies, and omnichannel marketing best practices.
- Support the evolution of L&D strategies with contributions to planning, tool selection, and innovation.
- Perform additional responsibilities as assigned in support of the company's learning and development goals.
RequirementsWHAT YOU BRING (MINIMUM QUALIFICATIONS)- 10+ years of professional experience in art direction, visual design, or creative leadership, ideally with both agency and in-house experience.
- Proven experience in omnichannel campaign concepting and execution.
- Strong background in branding, including creating, maintaining, and evolving brand guides.
- Hands-on expertise in digital and print design; video editing skills are a plus.
- Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects/Premiere), Figma, or similar design and prototyping tools.
- Strong leadership, collaboration, and communication skills, with experience mentoring designers.
- Excellent visual storytelling skills and ability to translate marketing objectives into compelling designs.
WORK ENVIRONMENT- Duties are performed primarily in a smoke-free office environment
- We pride ourselves on maintaining a clean and organized environment, fostering a sense of pride and ownership in our space.
- Our culture is rich in diversity, quality, safety, fun, and respect, creating a vibrant and inclusive atmosphere.
- We are dedicated to professionalism and growth, continually striving to improve and excel in all we do.
PHYSICAL REQUIREMENTS- Frequent sitting, standing, walking
- Able to lift up to 25 lbs.
BenefitsProCaps provide :
- A competitive starting salary!
- Top-Tier Medical, Dental & Vision Coverage - $0 when you qualify for the Wellness Program!
- Paid Time Off, Eight (8) Company Holidays
- 401(k) with Company Match - up to 4.5%
- 100% Company Life Coverage
- 100% Short Term Disability Coverage
- Gym Membership Reimbursement
- Vitamin Allowance + Discounts
- Company-Funded Health Savings Account ($1,600/year)
- Cash Reward Employee Referral Program
- Pet Insurance
- Fantastic work environment that focuses on Safety, Quality, Community, and amazing people. We hire top talent and celebrate the ingenuity and tenacity of our team members and leaders!
