Bachelor's degree in Marketing, Advertising, Public Relations, or equivalent experience
4-6 years in advertising agency or corporate marketing
Familiarity with various marketing channels, including digital and traditional
Strong communication skills, both written and oral
Proactive and solutions-oriented mindset
Flexibility to adapt under tight deadlines
Demonstrable relationship and project management skills
Responsibilities
Oversee strategic planning and execution of creative development
Manage program budgets and timelines for profitability
Develop opportunities for client growth through proactive management
Collaborate with creative and digital teams for high-quality delivery
Stay updated on marketing trends and innovations
Benefits
Paid vacation, sick leave, and holidays
Comprehensive medical, vision, dental, and disability insurance
Employer-paid life insurance
Flexible Spending Accounts for health and dependent care
401(k) matching
Great team environment
Full Job Description
Job Type
Full-time
Description
Position Summary: Manages client needs and responsibilities along with the profitability and growth for an average of 3-5 accounts for West Cary Group.
Role Qualifications:
Must execute strategic and tactical planning to meet client needs
Must maintain project budgets and administration to achieve account profitability
Must contribute to new business opportunities, including idea cultivation, research and proposal preparation
Position Responsibilities:
Oversee strategic planning and creative development/execution
Establish and manage program budgets and timelines to ensure overall profitability
Develop new opportunities to grow each client's business through proactive relationship management, word-of-mouth referrals, and going above and beyond surface expectations
Collaborate consistently and productively with creative and digital teams to deliver high-quality, on-time marketing and communications solutions
Awareness of marketing trends and innovations
Other duties as assigned
Requirements
A Bachelor's degree in Marketing, Advertising, Public Relations or related field, or equivalent job experience
4-6 years of advertising agency or corporate marketing experience and a solid grasp of marketing and advertising fundamentals
Experience with digital and traditional marketing channels (digital media, social blogs, print, direct mail, TV, radio, point of sale). Plus, a demonstrated interest in performance marketing and driving outcomes for your clients' business.
Excellent written and oral communication skills, including presentation/pitch skills
Proactive, solutions-oriented attitude
Flexibility (e.g., the ability to handle an account where deadlines are tight and client preferences may change suddenly and on short notice)
The ability to both work independently and function as a high-performing team member
At the top of your game, constantly curious, always learning and motivated to deliver the best creative product
Commitment to bringing consistent thought leadership in support of each client's marketing and communication needs
Relationship management, project management or process management experience is a must
