Residential Regional Sales Manager - Western USA

Draper, Inc.

$100K — $120K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Residence within the western territory is required.
  • Bachelor's degree in business, marketing, or related field, or equivalent experience.
  • Minimum 5 years of successful sales/account management experience, ideally in residential shading or related industry.
  • Proven track record of relationship building and territory growth.
  • Strong communication skills across written and verbal mediums.
  • Analytical problem-solving skills with independent work capability.
  • Experience with Microsoft 365 and CRM software, with a knowledge of electrical principles preferred.

Responsibilities

  • Develop and implement an annual plan to meet revenue and growth targets.
  • Cultivate and maintain relationships with key channel partners within the territory.
  • Identify and develop new account opportunities while enhancing existing partnerships.
  • Utilize CRM for accurate sales tracking and forecast reporting.
  • Analyze competitive landscape and market trends to propose growth strategies.
  • Facilitate training and product demonstrations for dealers and customers.
  • Coordinate marketing activities and manage territory resources responsibly.

Benefits

  • Comprehensive medical, dental, and vision insurance coverage.
  • Life insurance and disability coverage.
  • 401(k) plan with company match and profit sharing.
  • Supportive environment for professional development.
  • Opportunities for participation in industry events and trade shows.
Full Job Description
Draper, Inc. is seeking a results-driven Residential Regional Sales Manager who can cultivate relationships across the assigned western territory, including Arizona, Nevada, Utah, California, and Hawaii. This role is responsible for growing revenue and market share by developing long-term relationships with residential shade dealers, developing new accounts, and executing territory sales strategies aligned with company objectives. The successful candidate will combine consultative selling, industry knowledge, sound business judgment, and strong communication skills with a collaborative approach to serving customers and working across the organization.
Essential Job Functions
  • Develop and execute an annual territory plan to achieve revenue, margin, market-share, and account-growth objectives.
  • Build, maintain, and expand relationships with residential shade dealers, integrators, designers, and other key channel partners throughout the territory.
  • Identify, qualify, and develop new dealer and project opportunities while strengthening engagement with existing accounts.
  • Maintain an accurate sales pipeline and account activity in the company CRM; prepare timely forecasts, reports, and territory updates.
  • Monitor sales results, competitive activity, customer needs, and regional market trends; recommend actions to improve growth and customer satisfaction.
  • Deliver product presentations, dealer training, and field support, including guidance on shade applications, controls, wiring, and basic electrical requirements.
  • Partner with customer service, technical support, marketing, product management, and operations to resolve issues and deliver a consistent customer experience.
  • Coordinate regional promotions, product launches, trade shows, customer events, and other market-development activities.
  • Manage territory travel, expenses, and resources responsibly and in accordance with company policies.
  • Represent Draper with professionalism, integrity, responsiveness, and a commitment to long-term customer partnerships.
Qualifications
  • Required to live within the territory to be considered
  • Bachelor's degree in business, marketing, a related field, or an equivalent combination of education and relevant experience.
  • Five or more years of successful sales or account-management experience; experience in window treatments, residential shading, building products, or a related industry is strongly preferred.
  • Demonstrated ability to develop customer relationships, grow a territory, and meet or exceed sales goals.
  • Excellent written, verbal, presentation, negotiation, and interpersonal skills.
  • Strong organizational, prioritization, analytical, and problem-solving abilities, with the capacity to work independently in a field-based role.
  • Collaborative mindset and the ability to work effectively with dealers, customers, and cross-functional internal teams.
  • Proficiency with Microsoft 365 applications, including Excel, Word, Outlook, and PowerPoint.
  • Experience using CRM software to manage customer activity, opportunities, pipeline, and forecasts.
  • Comfort presenting to groups and conducting product demonstrations or training sessions.
  • Working knowledge of basic wiring, voltage, electrical principles, and motorized shade or control-system applications is preferred.
  • Ability to travel up to 50% of the time, including occasional overnight stays and participation in customer or industry events.
  • Valid driver's license and ability to reside within the assigned territory with reasonable access to a major airport.

Draper, Inc. offers a competitive salary and commission structure, along with a comprehensive benefits package that includes medical, dental, vision, life insurance, short- and long-term disability coverage, profit sharing, and a 401(k) plan with company match.

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