About This Role:This Regional Sales Director (RSD) is responsible for driving revenue growth, leading a team of Territory Managers, and building a strong, sustainable sales organization. The RSD partners closely with the Area Vice President to translate commercial strategy into disciplined field execution across a defined geography.
Success in this role requires strong people leadership, operational rigor, and the ability to work cross-functionally to ensure regional execution is aligned with enterprise contracting, payer, and key account strategies.
Please note, to be considered for this role, candidates must be based within a 20-minute commute of New York City. Key Responsibilities:Regional Sales Leadership:- Own regional sales performance, revenue attainment, and execution against corporate objectives.
- Partner with the Area Vice President to develop and execute the regional sales strategy and operating plan.
- Lead, coach, and develop a team of sales leaders and Territory Managers to consistently exceed performance expectations.
- Establish clear sales priorities, execution standards, and accountability across the region.
- Set, track, and manage key performance indicators to ensure consistent results and timely course correction.
People Leadership & Team Development:- Build and sustain high-performing sales teams through disciplined hiring, onboarding, training, and ongoing development.
- Coach Territory Managers through regular field engagement, ride-alongs, observation, and timely, actionable performance feedback.
- Establish clear expectations and hold Territory Managers accountable for core business management responsibilities, including pipeline hygiene, forecasting accuracy, CRM utilization, call planning, and territory execution.
- Drive consistent sales operating rhythm by reinforcing standard processes for opportunity management, deal progression, and performance tracking.
- Identify and develop high-potential talent; create clear development plans, readiness assessments, and succession pipelines for critical roles.
- Foster a culture of ownership, inclusion, collaboration, and continuous improvement, where results and behaviors are equally valued.
- Hold leaders and Territory Managers accountable for performance outcomes, professional conduct, and alignment with iRhythm values and expectations
Cross-Functional Collaboration & Partnerships Alignment:- Collaborate with the SHSD & Commercial Partnerships team to drive integrated account strategies, clinical adoption, and sustained customer engagement.
- Build strong working relationships with Commercial Operations to ensure alignment on sales training, enablement, and readiness for Territory Managers.
- Partner with Marketing to execute regional market development and demand-generation initiatives that support sales priorities.
- Work cross-functionally with Finance, Clinical Operations, and Customer Service to deliver consistent, high-quality customer experience.
- Provide timely, actionable field insights to internal partners to inform strategy, messaging, and continuous improvement.
Customer & Market Engagement:- Establish and maintain strong relationships with key customers, health system leaders, and decision-makers within the region.
- Represent iRhythm in strategic customer discussions and negotiations, in alignment with approved contracting frameworks.
- Monitor market trends, competitive activity, and healthcare policy changes; adjust regional tactics as needed.
- Advocate for patient access by ensuring effective adoption and utilization of ZIO services across the region.
Operational & Financial Accountability:- Oversee day-to-day regional sales operations with a focus on execution excellence and scalability.
- Own regional forecasting, pipeline management, and performance reporting.
- Manage regional expense control, compensation guidance, and resource allocation.
- Ensure consistent execution of sales processes, compliance standards, and field effectiveness.
Qualifications & Experience:Required:- Bachelor's degree required; advanced degree preferred.
- Experience in sales leadership roles within healthcare, medical devices, diagnostics, or related industries.
- Proven success leading teams of Territory Managers and front-line sales leaders.
- Demonstrated ability to drive revenue growth through disciplined execution and strong people leadership.
- Strong business acumen with the ability to analyze and act on complex sales and market data.
- Executive-level communication skills and strong customer presence.
- Ability to travel up to 70%, based on business needs.
Preferred:- Experience in cardiology or diagnostics markets.
- Experience operating within enterprise health systems and complex customer environments.
- Track record of effective cross-functional collaboration in matrixed organizations.
Leadership Competencies:- Develops and retains top sales talent
- Drives accountability and performance
- Builds trust and collaboration across teams
- Executes with urgency and discipline
- Leads with integrity and patient focus
What's in It for You:- Competitive compensation package with base + commission
- Medical, dental, and vision coverage starting day one
- Generous PTO and paid holidays
- 401(k) with company match
- Employee Stock Purchase Plan
- Paid parental leave and family benefits
- Pet insurance discounts, cultural committees, volunteer opportunities, and more.
Compensation:- Base salary range: $158,000 - $185,000
- Commission: $118,000
Location:Remote - US
Actual compensation may vary depending on job-related factors including knowledge, skills, experience, and work location.
Estimated Pay Range$158,000 - $185,000
