Regional Marketing Manager - NAM

Confluence Technologies

• $100K — $120K *
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in B2B marketing, preferably in enterprise software for investment management clients
  • Proven track record in planning and executing regional marketing campaigns and events
  • Strong demand-generation focus with experience in lead creation and pipeline enhancement
  • Ability to collaborate closely with Sales teams to align marketing priorities
  • Experience managing multiple simultaneous marketing initiatives
  • Comfortable working with external agencies and central marketing teams
  • Familiarity with the investment management sector

Responsibilities

  • Lead the execution of regional marketing activities across North America
  • Develop and deliver campaigns, events, and webinars that drive demand generation
  • Translate commercial sales priorities into actionable marketing initiatives
  • Manage the entire lifecycle of marketing campaigns from conception to review
  • Collaborate with Sales and central marketing teams to enhance marketing effectiveness
  • Monitor and assess the performance of marketing strategies
  • Initiate practical improvements to enhance operational efficiency

Benefits

  • Generous time off packages including extra half days for public holidays
  • Global career development opportunities
  • Engaging social events
  • Referral bonus scheme up to $3,000 for successful referrals
  • Flexible working options including remote and potential hybrid arrangements
Full Job Description
Regional Marketing Manager - NAM

Department: Marketing

Employment Type: Permanent - Full Time

Location: Boston, US

Reporting To: Hannah Smith

Description

Location - Boston

More about the role & team

We are looking for a North America Marketing Manager to lead the delivery of regional marketing activity across the North American market. This role is focused on executing campaigns, events and webinars that support sales priorities and contribute to demand generation and pipeline growth.

Working closely with Sales and central marketing teams, you will translate commercial priorities into practical, high-quality marketing activity. This is a hands-on role with real ownership - from shaping campaign ideas through to execution, follow-up and review - and offers the opportunity to help strengthen how marketing supports the business in a strategically important region.

What skills and experience do I need to succeed?

You'll bring experience in B2B marketing, ideally within enterprise software marketing to investment management clients, along with the ability to deliver marketing activity end-to-end.

Key requirements include:
  • Experience planning and delivering regional marketing campaigns, webinars and events
  • A demand-generation mindset, with an understanding of how marketing activity supports lead creation and pipeline
  • Confidence working closely with Sales stakeholders to agree priorities and support sales-led initiatives
  • Experience managing multiple initiatives at different stages of delivery
  • Comfort working with agencies and central marketing functions to deliver campaigns and digital activity
  • Experience marketing to the investment management market

We are particularly interested in candidates who enjoy owning delivery, taking initiative and making practical improvements.

What do we offer?

Confluence offers generous benefit packages for team members. As a growing, global organization, we are always looking for ways to ensure that our employees can access benefits that matter to them and their families. This includes:

🕚 Generous Time Off packages including additional half days with each public holiday in your location.

🌎 Global Career Development opportunities

🎊 Social Events

💵 Referral Bonus scheme - Upto $3,000 per successful referral

Plus many more!

More about the Location

We offer flexible working options for all employees. Although we do not have a current base in Boston, we plan to open an office there in the near future. The role will therefore be remote to start with, but may become hybrid.

#LI-Hybrid

If you would like to find out more about a Career at Confluence, please apply today.If you believe that this job posting is noncompliant, please email us at [email protected]AI Use In Interviews

We recognise that AI tools are increasingly part of modern working life and candidates are welcome to use AI during interviews and assessment activities.

If you choose to use AI during the process, we ask that you share your screen so that we can understand your approach, decision making and how you work with the technology.

Our focus is on assessing your skills, judgement, problem solving abilities and effective use of available tools, rather than evaluating AI generated outputs in isolation.

Using AI is entirely optional and candidates who choose not to use AI will not be disadvantaged.

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