Bachelor's or Master's degree in Business Administration, Marketing, or related field.
10+ years of experience in sales, account management, or business development, with 5+ years in the beverage sector.
Proven experience in Key Account Management (KAM) and strategic planning.
Experience managing regional accounts in a multinational environment.
Strong project management skills and cross-functional collaboration experience.
Fluency in English; additional languages (French, Spanish, German) are a plus.
Ability to work independently and manage multiple priorities.
Responsibilities
Develop and execute the Global KAM Plan aligned with business objectives.
Collaborate to align account strategies with growth priorities.
Identify market gaps and unlock opportunities for business growth.
Regularly update the KAM plan based on market dynamics.
Build and maintain a sustainable GKA regional relationship strategy.
Conduct market analysis and competitor benchmarking.
Act as the primary point of contact for commercial and operational matters.
Benefits
Open and transparent company culture.
Opportunities for personal and professional growth.
Contributions to consumer health and well-being globally.
Strong company growth above market rates.
Supportive environment for career development.
Full Job Description
About the Role Position Summary:
The Regional Account Manager is responsible for driving sales and business development for Global Key Account (GKA) in the USA & Canada. This includes developing and executing the Key Account Management (KAM) Plan to ensure strategic alignment, profitable growth, collaboration, relationship development and seamless commercial execution. The role requires strong coordination with global teams mainly based in Europe to ensure boundary spanning and cross-regional consistency, strategic alignment, knowledge sharing, and best practice implementation.
Essential Duties and Responsibilities
1) KAM Plan Development & Execution
Develop and execute the Global KAM Plan in line with global, regional & local business objectives.
Collaborate with intent to align account strategies with GKA growth priorities.
Define and implement joint business planning, category management, and account-specific initiatives.
Use customer insights and competitive analysis to identify market gaps and unlock opportunities for mutual business growth.
Regularly update and optimize the KAM plan based on market dynamics and business performance.
Align with cross-functional teams (R&D, Finance, Marketing, Supply Chain) to deliver on KAM objectives.
Build and enable, via Customer Teams, a multi-level customer engagement platform.
Understand your customers regional strategy and translate this for Symrise.
Leverage the Symrise position with our KA (relative to competition).
Build progressive business models (incl. acquisition targeting) to drive step change with our customer.
Lead preparing the regional sales budget and deliver the KA's AOP.
Lead the KA management process with the GKA customer team, from co-creation to execution of a customer strategy, including building and delivering unique value propositions.
Lead the KA's contribution to the SGP by identifying & prioritizing the growth enablers.
Promote the KA priorities and engagement within the TOM.
Build and maintain a sustainable GKA regional relationship strategy.
Build and enable, via Customer Teams, a multi-level customer engagement platform.
Follow the global agreed way of working with the customer
2) Strategic Planning & Market Intelligence
Develop and refine the Regional KAM Plan based on deep market insights and customer strategic objectives.
Conduct market analysis and competitor benchmarking to stay ahead of industry trends.
Align with regional leadership on growth priorities and investment decisions.
Embrace sustainable growth by ensuring business strategies are future-proof and aligned with market evolution.
Support financial forecasting, budgeting, and performance tracking.
Co-create with global customer Team, a deliverable KA growth strategy.
3) Customer & Relationship Management
Care to lead by fostering deep, trust-based partnerships with key customers stakeholders.
Manage a multi-level engagement strategy with customer regional teams.
Act as the primary point of contact for all commercial and operational matters.
Work closely with customer R&D, procurement, marketing, and innovation teams to co-develop winning solutions.
Ensure high customer satisfaction
There are other essential duties associated with this role.
About You Required Qualifications
Bachelor's or Master's degree in Business Administration, Marketing, or a related field.
10+ years of experience in sales, account management, or business development, within flavors with at least 5 years of which should be in the beverage space.
Proven experience in Key Account Management (KAM) and strategic planning.
Experience managing regional accounts in a multinational environment.
Strong background in project management and working cross-functionally.
Prior exposure to global coordination and multi-market business strategies.
KAM Planning & Execution - Proven ability to develop, implement, and optimize structured account plans.
Sales & Negotiation - Strong ability to create and sell compelling business proposals.
Strategic Thinking - Ability to align regional actions with global KAM priorities.
Project Management - Experience leading complex, multi-stakeholder initiatives.
Data-Driven Decision Making - Ability to analyze market data, customer insights, and financial metrics.
Communication & Relationship Building - Strong interpersonal skills to influence internal and external stakeholders.
Language Skills - Fluency in English; additional languages (French, Spanish, German) are a plus.
Ability to work independently while managing multiple priorities.
Comfortable in a fast-paced, high-pressure commercial environment.
Care to lead by driving both individual and team excellence.
Embrace sustainable growth by fostering long-term, value-based partnerships.
Collaborate with intent by engaging teams with purpose and transparency.
Unlock opportunities through strategic vision, innovation, and market insight.
Flexibility to collaborate across different time zones, including European, East Coast, and West Coast hours, is vital.
The role is based in the Dallas Metro area (TX) and requires up to 50% travel and strong engagement with local teams.
Must currently live within driving distance to the home base in the Dallas Metro area (TX).
What We Offer Become part of our open and transparent culture. It will give you the opportunity to flourish and to develop inspiring experiences that contribute to the health and well-being of consumers in 160 countries around the world. Putting our employees in focus fuels our strong company growth above market rates and makes us an excellent place to develop your career.
