A leading digital streaming network seeks a Programmatic Execution Manager to own the planning, execution, and reporting of programmatic campaigns.
Programmatic Execution Manager Responsibilities:
Plan and activate programmatic web, video, CTV, and online video campaigns within self-serve DSPs, owning programmatic partner strategy, campaign setup, and execution, including asset QA standards, tag and creative implementation, and escalating delivery issues to resolution so campaigns launch accurately and perform against acquisition goals.
Monitor live campaigns, leading pacing, delivery, and optimization decisions and flagging risks to senior stakeholders early.
Own campaign reporting and measurement by defining reporting frameworks, KPIs, and cadence, and delivering performance insights and recommendations to internal leadership and partners, confidently explaining the rationale in presentations.
Manage day-to-day partner relationships by setting expectations, reviewing work quality, and staying accountable to campaign delivery and performance goals.
Build and improve processes, documentation, trafficking workflows, and reporting templates to increase accuracy, efficiency, and scalability.
Programmatic Execution Manager Qualifications:
5-7 years of experience in programmatic media, including independently owning campaign setup and execution to drive acquisition goals.
Deep working knowledge of DSPs, such as Amazon DSP and DV360, and the programmatic ecosystem (online video, PMP/PG, etc.), including deal setup, supply paths, and optimization levers.
Experience with MMP setup and reporting, using tools such as Kochava or AppsFlyer.
Demonstrated experience managing vendor relationships and holding partners accountable to deliverables.
Advanced proficiency in Excel (VLOOKUP, pivot tables, formulas) and reporting/BI tools, with the ability to turn complex data into clear insights for senior audiences.
Experience working on a consumer direct-to-consumer brand.
Must be able to complete an Excel/Google Sheets assessment as part of the interview process.
Experience with both campaign planning and activation is preferred.
Experience with both brand awareness and performance media is preferred.
