Responsibilities
Lead Product Immersion & Testing Initiatives: Manage, monitor, and recruit for product tests (alpha, beta, GA) and immersions, driving delivery of multiple projects as the main point of contact for Product, Sales, and Data Science
• Planning and Strategy: Define goals, identify clients, coordinate logistics, and compile key information into briefs for immersion and testing projects
• Cross-Functional Collaboration: Work extensively with Product Managers, Product Marketing, Data Science, Engineering, and User Research to scope out and test design/requirements, manage logistics, and surface insights to inform product and business outcomes (product changes, roadmap impact)
• Communication: Effectively communicate relevant insights and findings to cross-functional teams, influencing roadmap prioritization and developing solutions to fix problems at scale
• Process Improvement: Inform, influence, and execute new processes based on analysis and impact metrics to improve efficiency and the quality of support
• Issue Resolution: Troubleshoot and problem-solve issues (bugs, feature requests, product confusions) during testing and immersions, utilizing escalation paths and updating stakeholders
• Travel: Support in-market experiences, with up to 20% travel (including international)
Minimum Qualifications
• 8+ years' experience in program/project management, customer service, marketing, user/UX research, operations, or product testing
• Experience managing, tracking, and measuring digital marketing campaigns
• Experience designing and operating structured product testing or user research programs at scale, including program development, participant management, and insight synthesis
• Experience leading complex, cross-functional programs with multiple concurrent work streams, managing dependencies, risks, and stakeholder alignment across technical and non-technical teams
• Experience communicating program strategy and product insights to product audiences through written narratives, data-driven presentations, and structured briefings
• Experience defining program metrics and using data to evaluate a program's effectiveness and drive continuous improvement
• Experience initiating and driving projects to completion with minimal guidance
• Experience building relationships with cross-functional teams, delivering impact through communication and influence
• Experience implementing processes or programs to improve product or team performance
• Confidence working independently and leading cross-functional teams
• Understanding of product development, market research, and testing principles
• Strategic thinking and problem-solving skills
• Experience with project management tools (e.g., Asana, Jira, Smartsheet) and escalation processes
• BA/BS degree in a relevant field (e.g., Marketing, Business, Communications, or related field)
Preferred Qualifications
• Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
• Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
• Experience with Ads Manager and/or other Meta ad platform interfaces
• Experience working with a broad range of customers or user segments
• Experience prioritizing and making decisions in fast-moving, ambiguous environments with competing demands
• Experience with A/B testing
• Experience contributing at both strategic and operational levels
• Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
• Experience in adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
