Proven ability to shape enterprise narratives for complex tech portfolios
Exceptional writing and editing skills with a strong portfolio
Strong product and technical judgment
Experience collaborating with senior executives and technical teams
Demonstrated success in improving customer understanding through narratives
Practical fluency with AI tools and adaptability to change
Responsibilities
Define and evolve the enterprise narrative connecting products to customer needs
Collaborate with product and industry marketers for clear differentiation
Translate complex technology into compelling stories
Develop core pitches, executive narratives, and major launch messages
Incorporate customer insights and competitive context into messaging
Assist Marketing and Communications in applying and refining the narrative
Coach partners on messaging and writing strategies
Benefits
Hybrid work model with 3 days in-office per week
Relocation assistance for new employees
Opportunities for professional growth and team leadership
Engagement with senior leaders and technical teams
Hands-on involvement in shaping enterprise narratives
Full Job Description
About the Role
We're looking for a Messaging Lead to shape how businesses understand OpenAI and the value of our portfolio. You'll develop a clear enterprise narrative, connect individual product stories to it, and help explain how AI is changing the way people and organizations work.
You'll work directly with senior leaders and technical teams to make difficult positioning decisions and turn them into work that customers, executives, and the field can use. You'll be a hands-on writer and editor as well as a strategic partner, responsible for the quality and coherence of our most important business stories.
This is a senior individual contributor role, with the potential to build and lead a team as the function grows.
In this role, you will:
Define and evolve the enterprise narrative and the messages that connect our products to customer needs and business outcomes.
Partner with product and industry marketers to make the portfolio clear and differentiated while preserving the depth each audience needs.
Translate complex capabilities into precise, compelling stories with Product and Research.
Personally develop core enterprise pitches, executive narratives, major launch messages, and other high-priority materials.
Bring customer insight, competitive context, and credible proof into the story with GTM and Customer Marketing.
Help Marketing, Communications, and Enablement apply the narrative, and improve it through customer feedback and testing.
Coach partners on messaging and writing, and help define how the function should grow.
You might thrive in this role if you have:
14+ years of experience in B2B product marketing, positioning, or messaging, with a track record of shaping enterprise narratives and translating complex technology portfolios into clear, differentiated stories for business audiences.
A track record of leading messaging, positioning, or product marketing for complex technology portfolios serving business customers.
Exceptional writing and editing skills, with examples of work you personally created and an ability to explain the decisions behind it.
Strong product and technical judgment, including the ability to distinguish a supported claim from an appealing assertion.
Experience working with senior executives and technical leaders, resolving conflicting views, and leading without formal authority.
Evidence that your narratives were adopted by customer-facing teams and improved customer understanding or evaluation.
The willingness to work hands-on, move through ambiguity, and revise your view when evidence changes.
Practical fluency with AI tools and thoughtful judgment about where human review matters.
Experience developing marketers or building a messaging function is valuable. Previous people-management experience is not required for the initial IC role.
Workplace & Location
This role is based in San Francisco, CA. We use a hybrid work model of 3 days in the office per week and offer relocation assistance to new employees. Occasional travel will be required.
About OpenAI
OpenAI is an artificial intelligence research laboratory consisting of the for-profit corporation OpenAI LP and its parent company, the non-profit OpenAI Inc. The company was founded in 2015 by a group of technology leaders, including Elon Musk, Sam Altman, Greg Brockman, Ilya Sutskever, and John Schulman. OpenAI's mission is to develop and promote friendly AI for the betterment of humanity. The company has developed a number of cutting-edge AI technologies, including GPT-3, a language processing system that can generate human-like text. OpenAI has received funding from a number of high-profile investors, including LinkedIn co-founder Reid Hoffman and venture capitalist Peter Thiel.
