7-10 years of experience in manufacturing/supply chain technology, sales, or product marketing roles, ideally with technical products
B.S. in engineering or B.A. in business, marketing, or a related field
Strong understanding of AI applications in product positioning and go-to-market strategy
Proven experience in marketing SaaS products or software applications
Direct experience with manufacturing/supply chain technology systems like ERP or MES
Hands-on manufacturing experience or knowledge of manufacturing processes
Excellent writing skills for developing marketing content and technical documentation
Strong project management skills to coordinate across multiple teams
Comfortable working in a matrix-driven environment
Responsibilities
Own platform positioning and messaging, articulating the value of a unified sourcing experience
Collaborate with Product Management and Engineering to shape product messaging and competitive strategy
Champion an AI-driven mindset, identifying how AI enhances customer solutions
Develop targeted messaging for various personas and industry verticals
Maintain up-to-date marketing assets across the platform
Conduct win/loss analysis through customer and sales rep interactions
Evaluate competitive positioning to sharpen market differentiation
Direct launch campaigns for new platform capabilities
Partner with marketing teams to create impactful content and sales tools
Enable sales teams with training and sales materials
Identify case studies that showcase the platform's value
Benefits
Flexible work environment with options for remote work
Opportunity for travel within North America for meetings and events
Engagement in a dynamic, innovative industry
Collaboration with cross-functional teams
Access to professional development and training opportunities
Full Job Description
Impact In This Role
In this role, you'll own the positioning, messaging, and go-to-market strategy for our unified platform that brings standard, configurable, and custom mechanical components together under one sourcing experience.
What You'll Be Doing
Owning platform positioning and messaging - articulating why a unified platform across standard, configurable, and custom components matters, and how AI-driven quoting, automated DFM, and global manufacturing capacity come together as a single value proposition
Partnering closely with Product Management and Engineering to shape product messaging, positioning, and competitive strategy, and to feed customer and market insight back into roadmap decisions
Championing an AI-driven mindset - helping identify and articulate where AI can enhance the applications and solutions we deliver to customers, and translating those capabilities into clear market-facing value
Developing clear, effective messaging by persona and industry vertical - including machine builders, mechanical engineers, and supply chain/procurement leaders - for use in marketing and sales campaigns
Maintaining up-to-date messaging and product marketing assets across the platform and technology stack
Interacting with customers and sales reps to document win/loss analysis and deepen our understanding of our target audience
Evaluating MISUMI Americas positioning against the competition - including both distribution-model players and digital manufacturing competitors - to sharpen differentiation in the market
Directing launch campaigns for new platform capabilities and technology releases
Partnering with Product Marketing and Marketing teams to build world-class content, sales tools, and other digital assets - emails, ads, web landing pages, brochures, and technical positioning - that build pipeline and drive bookings
Enabling our sales teams with product trainings and sales enablement materials
Identifying case studies and testimonials that provide clear, quantifiable examples of the platform's value
Desired Traits
7-10 years of experience in manufacturing/supply chain technology, sales, and/or product marketing roles, ideally including technical or platform products
B.S. in engineering or B.A. in business, marketing, or other relevant field
An AI-driven mindset - you're comfortable thinking about how AI can enhance the applications and solutions we deliver to customers, and you can translate that thinking into product positioning and go-to-market strategy
Proven experience marketing SaaS products or software applications - you understand platform-based business models, release cycles, and how to position software value to both technical and business buyers
Direct experience with manufacturing and/or supply chain technology systems (e.g., ERP, MES, PLM, procurement/sourcing platforms, or similar systems) - you understand how these systems fit into a customer's broader technology stack and workflow
Hands-on manufacturing experience or a strong working knowledge of manufacturing processes (e.g., CNC machining, injection molding, sheet metal, 3D printing) and how they map to engineering and sourcing decisions
You are a strategic thinker, able to translate complex technical capability into clear, focused messaging and actions
You are an excellent writer, comfortable developing blogs, brochures, and landing page copy
You are highly organized and a strong project manager, able to keep multiple stakeholders - Product, Engineering, Sales, and Marketing - on track toward a launch deadline
Comfortable working in a matrix-driven model across a company integrating two organizations and scaling a platform in real time
Experience marketing to a span of personas, from technical and operational audiences (e.g., mechanical engineers, machine builders) to senior-level executives (e.g., manufacturing, supply chain, procurement, operations)
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Ability to travel 25% annually in North America for team meetings, customer meetings, offsites, trade shows, conferences, supplier partner meetings.
Office or remote work that involves extended periods of computer and phone use
Salary Range: $175,000 to $190,000 per year
About Fictiv
Fictiv is a digital manufacturing ecosystem that delivers high-quality parts at unprecedented speeds. It connects customers with a global network of highly vetted manufacturers and leverages software to provide instant quotes and DFM feedback, while streamlining the entire manufacturing process from quote to delivery. Fictiv?s digital thread enables customers to easily track and manage parts at every stage of production, from design to fulfillment, and its quality inspection AI reduces the risk of defects and ensures parts meet customer specifications. Fictiv?s platform is used by engineers and supply chain teams at some of the world?s most recognizable companies, including BMW, HP, and NASA.
