Several years of product marketing experience for technical or developer-facing products
Experience collaborating with sales teams on practical enablement content
Exposure to self-serve and sales-assisted go-to-market strategies
Strong writing skills for diverse audiences, from developers to sales teams
Ability to synthesize qualitative insights from sales calls and customer interactions
Familiarity with the embedded or IoT hardware and software landscape is a plus
Responsibilities
Build sales enablement assets like battlecards and objection handling guides
Coordinate and deliver live and course-based sales training
Adjust messaging for specific target verticals based on product capabilities
Translate technical and regulatory contexts into actionable value propositions
Ensure consistent product positioning across external content
Own messaging for new and existing features for technical audiences
Project manage product launches and create relevant marketing content
Benefits
100% employer-paid medical and dental benefits
Health Savings Account or Flexible Spending Account options
Voluntary benefits like disability and life insurance
401(k) with employer match
Generous family-friendly leave policies
Opportunities for professional development and mentorship
Full Job Description
About the job
Memfault nRF Cloud is Nordic Semiconductor's Device Management and Observability platform for teams building connected devices. Since Nordic's acquisition of Memfault in July 2025, nRF Cloud now also includes all of Memfault's category-defining Device Observability feature set. In the year since the acquisition, we have integrated the products and spend time putting in place on-ramps for Nordic's hardware products across their developer ecosystem. Now it's time to accelerate. This role needs to take this product direction and execute on actions that equip sellers and convert developers.
This is a hands-on Product Marketing role that will have you putting your fundamental product marketing skill set to work. On any given week, you might be writing a developer-facing product update, preparing a sales training for a newly launched feature, reviewing sales call recordings for insight, or building a competitive battlecard that helps a seller win. You will work closely with product, sales, and marketing, translating product capabilities into a consistent message that cements our positioning and wins business.
Key responsibilities
Build sales enablement assets, including battlecards, talk tracks, and objection handling guides, for both internal sellers and the Nordic distributor network
Coordinate and deliver sales trainings both live and course-based collaborating with product and technical teams
Adjust messaging for specific target verticals based on understanding of the verticals' requirements and our product capabilities
Translate technical and regulatory context, such as the EU Cyber Resilience Act, into value propositions that sellers can use with compliance-conscious enterprise buyers
Ensure product positioning carries cleanly into external-facing content across channels and speaks to developers trying our product and engineering leaders making a purchase decision
Own messaging for new and existing features, translating product capability into language that is credible to firmware engineers and technical leaders
Project manage launches end-to-end and create announcement copy, feature page content, webinar materials and more as required
Create and update marketing-facing product content such as landing pages, product update emails, in-app announcements, feature page FAQ
Qualification and skills
Several years experience in product marketing for a technical or developer-facing product
Experience working closely with sales teams on enablement and content that sellers actually use
Experience supporting both self-serve and sales-assisted go-to-market motions, or strong exposure to at least one with clear aptitude for the other
Strong writing skills across audiences, from tight developer content to sales-ready enablement material
Comfort synthesizing qualitative input, such as sales calls and customer conversations, into clear and defensible insight
Familiarity with the embedded or IoT hardware and software landscape is a plus, but your core PMM skill set is more important than your industry background
Personal Skills
Strong cross-functional collaborator, comfortable working closely with both technical and commercial teams to deliver projects
Comfortable and confident with public presentations and delivering educational content both virtually and in-person
Independent, self-directed and able to move between content creation and channel enablement work without needing constant direction
Curious and detail-oriented, especially when translating technical or regulatory material into content for a non-expert audience
Comfortable with ambiguity and complexity and able to prioritize across competing demands from two different go-to-market motions
Benefits
The salary range for this role is (165.000 - 235.000 USD). Exact salary is determined by skills, qualifications, and experience.
We also offer an annual discretionary bonus and long-term incentive plan
Medical and Dental benefits. 100% employer-paid option for employees.
Health Savings Account or Flexible Spending Account
Other voluntary benefits available, like disability and life insurance
401 (k) with employer match
Generous family-friendly leave policies for vacation, personal time, sick time, and parental leave
Opportunities for professional development and mentorship
