Product Marketing Manager (New York)

Merkle Science

$90K — $130K *
US-AnywhereRemote in New York, NY
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Fluent in English
  • 2-4 years of marketing/product experience
  • Experience in a startup or boutique firm is a plus
  • Background in compliance/finance/blockchain is beneficial
  • Strong skills in analytical problem solving and quantitative analysis
  • Ability to communicate complex topics clearly
  • Excellent project and stakeholder management skills

Responsibilities

  • Establish Merkle Science as a thought leader in the US market
  • Collaborate with sales to define and communicate core value propositions
  • Lead strategy for US market expansion with unique product messaging
  • Develop and distribute sales tools and content such as case studies and blog posts
  • Conduct market research and user testing for opportunity identification
  • Coordinate product roadmap and go-to-market strategies with teams
  • Manage a team of designers and marketers

Benefits

  • Excellent health insurance
  • Flexible time off
  • Learning and development initiatives
  • Work/life balance hours
  • Team-building sessions
  • Focus on mental health discussions
  • Equity opportunities and industry-leading compensation
Full Job Description
What will you do?
• Key objectives include establishing Merkle Science as a thought leader in the US market and enabling the sales team to meet revenue targets
• Working closely with the sales team to identify core value proposition and differentiators and creating a strategy to communicate it at scale to potential customers
• Lead strategy for US market expansion by building on product messaging to set new products apart from others in the market to give Merkle a unique selling point
• Work across multiple channels to communicate Merkle Science's value proposition and differentiators in the competitive market.
• Create sales tools and content such as case studies, videos, website copy and blog posts
• Collaborate with cross-functional teams for market research, user testing and interviews to discover market opportunities
• Coordinate closely with product management and engineering teams to determine product roadmap and establish go-to-market strategy for products
• Establish and iterate on go-to-market strategy to reach revenue targets
• Will manage his/her own team of designers and marketers.

What are we looking for?

o Fluent in English

o At least 2-4 years of prior marketing / product experience

o Prior startup experience or experience at a boutique firm is a big plus

o Previous compliance/finance/blockchain experience is a big plus

o Experience in analytical problem solving and quantitative analysis, including development of dashboards and reporting tools

o Ability to lead analyses, track metrics, build strategic insights and find creative ways to optimize performance

o Ability to work in a fast-changing, cross-functional environment, while maintaining an entrepreneurial approach and building rapport with ease.

Ability to take complex topics and create compelling narratives for different audiences.

o Excellent project management and stakeholder management skills.

o Excellent spoken, written, and presentation communication skills

Well Being, Compensation and Benefits

We care about your well-being. Along with excellent health insurance, we offer flexible time off, learning & development initiatives and hours that are designed to provide work/life balance. We regularly host team-building sessions and encourage discussions around mental health.

We reward talent and believe in acknowledging people for their contributions. We offer industry-leading compensation, along with generous equity. As a rapidly growing business, there are endless opportunities to grow your career with Merkle Science.

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