Product Marketing Manager

Artian AI

$100K — $150K *
Finance & Insurance
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of product marketing experience in enterprise software or a related field.
  • Strong ability to simplify complex technical products into buyer-focused messaging.
  • Excellent written and verbal communication skills, with a knack for storytelling.
  • Experience creating sales enablement content and collaborating with go-to-market teams.
  • Empathy for customers, particularly in understanding operational challenges in enterprise settings.
  • Comfortable working with technical teams and translating product capabilities into business outcomes.
  • Ability to thrive in a fast-paced startup environment and manage ambiguity.

Responsibilities

  • Own positioning and messaging for Artian's AI automation platform.
  • Translate technical product features into clear narratives for diverse financial services stakeholders.
  • Develop comprehensive sales enablement materials to assist the sales team effectively.
  • Collaborate with product teams to understand customer pain points and implementation patterns.
  • Lead go-to-market strategies for product launches and new features.
  • Create customer success stories and value narratives to showcase measurable impacts.
  • Conduct competitive and market research to inform financial services strategies.

Benefits

  • Opportunity to shape the market narrative for AI automation in financial services.
  • Collaborative work environment with cross-functional teams.
  • Engagement in crafting messaging for a cutting-edge enterprise AI platform.
  • Chance to facilitate adoption of autonomous AI agents in essential business workflows.
Full Job Description
About the Role

Artian AI is looking for a Product Marketing Manager to define how we communicate the value of agentic AI automation to financial-services enterprises. You will own positioning, messaging, launch strategy, sales enablement, competitive intelligence, and customer storytelling for Artian's platform.

This role is ideal for a product marketer who can understand complex enterprise workflows, translate technical capabilities into crisp business value, and create materials that help customers, executives, operators, and technical stakeholders understand why Artian matters. You should be comfortable working across product, sales, solutions, delivery, engineering, and company leadership in a fast-moving startup environment.

What You'll Do
  • Own positioning and messaging for Artian's agentic AI automation platform.
  • Translate technical product capabilities into clear narratives for financial-services buyers, operators, executives, and technical stakeholders.
  • Develop sales enablement materials including pitch decks, one-pagers, battlecards, product explainers, demo narratives, ROI stories, and customer-facing collateral.
  • Partner with product and solutions teams to understand workflows, use cases, customer pain points, and implementation patterns.
  • Lead go-to-market planning for product launches, new capabilities, customer use cases, and vertical-specific offerings.
  • Build customer stories, case studies, proof points, and value narratives that demonstrate measurable operational impact.
  • Conduct market, buyer, and competitive research across financial services, enterprise AI, workflow automation, and agentic AI categories.
  • Support demand generation, website messaging, thought leadership, events, and executive communications.
  • Create internal messaging frameworks that keep sales, product, solutions, and leadership aligned.
  • Help define and refine Artian's category narrative as the market for enterprise AI agents evolves.


What We're Looking For
  • Product marketing experience in enterprise software, fintech, AI/ML products, automation, data platforms, or workflow software.
  • Strong ability to turn complex technical products into clear, differentiated, buyer-relevant messaging.
  • Excellent writing, storytelling, and communication skills.
  • Experience creating sales enablement materials and working directly with sales or go-to-market teams.
  • Strong customer empathy and ability to understand operational pain points in enterprise environments.
  • Comfort working with technical teams and translating product details into business outcomes.
  • Ability to operate independently, move quickly, and create structure in ambiguity.
  • Strong judgment around messaging, positioning, audience segmentation, and commercial priorities.
  • BS/MBA in Marketing, or equivalent financial services industry experience.


Nice to Have
  • Experience marketing to banks, insurers, asset managers, fintechs, or other financial-services institutions.
  • Experience with AI, LLMs, agentic AI, workflow automation, RPA, decisioning, analytics, or enterprise data products.
  • Experience building product marketing from an early stage or working as the first product marketing hire.
  • Familiarity with regulated enterprise buying processes, risk, compliance, operations, procurement, or security review.
  • Experience developing category narratives, executive-level thought leadership, or vertical-specific GTM materials.


Why Join Artian
  • Shape the market narrative for agentic AI automation in financial services.
  • Work directly with product, sales, solutions, delivery, engineering, and company leadership.
  • Create messaging and GTM assets for a technically differentiated enterprise AI platform.
  • Help financial institutions understand, trust, and adopt autonomous AI agents for business-critical workflows.

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