7+ years in product marketing or strategy at a fast-growing tech company
Bachelor's degree or equivalent
Experience launching go-to-market campaigns with regional teams
Strong communication skills for simplifying complex concepts
Self-starter with a focus on identifying and prioritizing opportunities
Proven ability to collaborate across cross-functional teams
Responsibilities
Develop a deep understanding of customer needs and competitors
Define and refine product positioning and messaging
Plan and execute product launch strategies across teams
Deliver a cohesive customer experience across various touchpoints
Leverage insights to make data-driven decisions
Collaborate with global and regional teams for broader impact
Benefits
Hybrid work model based in San Francisco, CA
Opportunity to work in a fast-paced tech environment
Engagement with cross-functional teams
Chance to influence product positioning and market strategy
Access to professional development opportunities
Full Job Description
What You'll DoAirwallex is looking for a Product Marketing Manager, who will play a pivotal role in bridging the gap between our customers, commercial and product teams in the AMER region. This role is pivotal in delivering consistency and simplicity in our product positioning in the market, in addition to driving success in enablement, product launches, and go-to-market.
This hybrid role is based in San Francisco, CA
Responsibilities
Develop a deep understanding of our customers, needs, competitors and Airwallex's unique edge to develop our value proposition
Define, test and refine our global product positioning, messaging and value proposition in collaboration with product, sales and marketing teams
Plan and drive an effective product launch strategy / plan across sales, marketing, pricing and operations to bring our value proposition to life for new features and products
Deliver a compelling, end-to-end customer experience across our touch points alongside sales, marketing and operations - website, emails, content, decks and more
Leverage qualitative and quantitative insights across channels, customers and product to test hypothesis and make data-backed decisions
Work cross-functionally across our global and regional strategy, product, sales and marketing teams to drive global impact
Who You AreWe're looking for people who meet the minimum qualifications for this role. The preferred qualifications are great to have, but are not mandatory.
Minimum Qualifications
7+ years of experience in product marketing, marketing or product strategy function at a fast growing tech company
Bachelor's degree or equivalent
Experience working with regional commercial and marketing teams to launch go-to-market campaigns that grow product adoption and usage
Strong written and spoken communication skills - you're able to articulate complex concepts in a simple way
Self-starter that can identify and prioritize opportunities to focus on - You are willing to roll up sleeves and go deep into the assigned problem
Track record of collaborating and driving impact across cross-functional teams - You can effectively partner with sales, operations, design, marketing, product and data analytics
Preferred Qualifications
Financial Services and/or Financial Technology
Experience working on global go-to-market campaigns that support SME and/or Enterprise businesses
About Airwallex Limited
Airwallex is a financial technology company that provides cross-border payment solutions for businesses. The company was founded in 2015 by a group of entrepreneurs from Australia and China. Airwallex's platform allows businesses to make and receive payments in multiple currencies at competitive exchange rates. The company has raised over $400 million in funding to date and has offices in several countries, including Australia, China, the United States, and the United Kingdom.