OpenAI

Product Marketing Lead, API Models & Research

OpenAI • $160K — $200K *
Consumer Technology
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • 12+ years of product marketing experience in B2B, enterprise, developer, platform, cloud, or AI products.
  • Ability to understand and articulate complex AI systems and model capabilities.
  • Proven track record in developing strategies, launch plans, and sustained marketing for technical products.
  • Experience working closely with Sales teams on go-to-market and adoption strategies.
  • Exceptional strategic judgment with a focus on translating technical information into business value.
  • Ability to align leaders across multiple teams during fast-paced decision-making processes.
  • Experience with multimodal capabilities and specialized technologies such as cybersecurity and life sciences.

Responsibilities

  • Own the business marketing strategy for OpenAI's API and model portfolio.
  • Define product launch architecture, positioning, audience targeting, and adoption plans.
  • Build relationships with Research, Product, and Engineering teams to understand model capabilities.
  • Shape roadmap decisions and how technical advances are marketed.
  • Translate technical capabilities into business value and use case narratives.
  • Collaborate with Sales and customer-facing teams to develop effective marketing strategies.
  • Create feedback loops to connect market needs with product priorities.

Benefits

  • Hybrid work model with 3 days in the office per week.
  • Relocation assistance for new employees.
  • Opportunity to work at the forefront of AI technology and innovation.
Full Job Description
About the Role

We're looking for a senior product marketing leader to shape how OpenAI's models and research are understood and adopted around the world. You'll work directly with frontier research teams to understand emerging capabilities and translate them into compelling product strategies, market narratives, and customer experiences.

Your scope will span frontier models, specialized models for cybersecurity and life sciences, multimodal capabilities, and the API portfolio that makes these systems accessible to developers and businesses. You'll build and lead the team responsible for helping customers understand what our models can do, how they're evolving, and how to deploy them responsibly.

In this role, you will:
  • Define the product marketing strategy for OpenAI's models, research advances, and API portfolio.
  • Embed with Research, Product, and Engineering to understand model capabilities, evaluations, limitations, and technical tradeoffs.
  • Shape how OpenAI explains advances in AI to developers, business leaders, and the broader market.
  • Lead positioning, launches, demonstrations, and adoption strategies across frontier, specialized, and multimodal models.
  • Help customers navigate model selection, API access, privacy, security, and responsible deployment.
  • Bring customer and market insights into research and product decisions.
  • Partner with Sales, Solutions, Partnerships, and regional teams to develop customer narratives, use cases, and enablement.
  • Work with Communications, Safety, Policy, and Legal to ensure technical claims are accurate and grounded.
  • Build and lead a high-performing product marketing team and define success across understanding, adoption, and API usage.

You might thrive in this role if you:
  • Have 12+ years of experience in product marketing across AI, developer platforms, enterprise technology, cloud, or other complex technical products.
  • You love the craft of product marketing and storytelling, and bring the curiosity, conviction, and passion to thrive in a deeply immersive role.
  • Have built and led product marketing teams or functions.
  • Can understand sophisticated technical systems and explain them clearly without losing nuance.
  • Have worked closely with research, engineering, or advanced product development teams.
  • Have led major launches and sustained adoption strategies across a product portfolio.
  • Bring strong judgment in positioning, technical storytelling, and executive communication.
  • Understand how developers and enterprises evaluate APIs, model capabilities, security, and privacy.
  • Can operate effectively across senior stakeholders and move between strategic leadership and hands-on execution.

Workplace & Location

This role is based in San Francisco, CA. We use a hybrid work model of 3 days in the office per week and offer relocation assistance to new employees. Occasional travel will be required.

About OpenAI

OpenAI is an artificial intelligence research laboratory consisting of the for-profit corporation OpenAI LP and its parent company, the non-profit OpenAI Inc. The company was founded in 2015 by a group of technology leaders, including Elon Musk, Sam Altman, Greg Brockman, Ilya Sutskever, and John Schulman. OpenAI's mission is to develop and promote friendly AI for the betterment of humanity. The company has developed a number of cutting-edge AI technologies, including GPT-3, a language processing system that can generate human-like text. OpenAI has received funding from a number of high-profile investors, including LinkedIn co-founder Reid Hoffman and venture capitalist Peter Thiel.
Learn more about OpenAI
Size
100 employees
Industry
Founded
2015

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