We're seeking a Principal UX Designer to lead the design vision for our marketplace and partner platform experiences. This is a rare opportunity to shape how enterprise software is bought and sold at global scale. You'll define experience strategies that span our entire ecosystem - AWS Marketplace, Partner Central, and complete buyer journeys from discovery through procurement and deployment - transforming complex workflows into intuitive experiences and empowering ISV partners with elegant tools to manage and grow their businesses on AWS.
As a Principal Designer, you will not only drive design at the highest levels of complexity but also influence product and business strategy, mentor designers across the organization, and set new standards for B2B marketplace experiences. You'll partner closely with product management, engineering, business development, and sales leadership to push the boundaries of what's possible in enterprise commerce and partner enablement.
Key job responsibilities
- Own the end-to-end UX vision and strategy across AWS Marketplace, Partner Central, and complete buyer journeys spanning discovery, procurement, and deployment, ensuring experiences are intuitive, scalable, and drive measurable business outcomes for thousands of partners and millions of customers
- Set the bar for B2B marketplace design by translating complex procurement, licensing, and partner management workflows into coherent, human-centered experiences that build trust and accelerate adoption
- Influence product and business direction, working with senior leadership to identify opportunities where design innovation can transform buyer, seller, and partner outcomes across the AMPS ecosystem
- Define and drive cross-service design standards including interaction models, experience principles, design systems, and reusable patterns that ensure consistency across AWS Marketplace, Partner Central, and adjacent partner surfaces
- Lead end-to-end design from strategy through execution: create user flows, wireframes, high-fidelity mockups, and interactive prototypes that effectively communicate detailed interaction behaviors
- Mentor and elevate designers across the organization, coaching teams and raising the overall quality of craft, storytelling, and execution
- Analyze buyer, seller, and partner problems using market research, data, user feedback, and usability findings to create on-brand design solutions that meet business goals and requirements
- Be a thought leader and design advocate, evangelizing design excellence and customer-centric thinking through compelling storytelling and cross-org collaboration
- Present design work to user experience teams, product stakeholders, and executive leadership for review, feedback, and alignment
- Partner with engineering teams to bring experiences to life: provide design specifications, create assets, review implementations, and ensure quality through delivery
A day in the life
As a Principal UX Designer for AMPS, you'll own design across AWS Marketplace, Partner Central, and complete buyer journeys that impact millions of customers and thousands of partners worldwide. Your work spans the full breadth of our ecosystem - from how buyers discover and procure software, to how partners onboard, manage listings, and grow their businesses on AWS. You'll lead design strategy from concept through execution, creating user flows, prototypes, and high-fidelity specifications that set the standard for marketplace and B2B experiences.
You'll partner with product and engineering leaders to influence roadmaps and drive strategic decisions. You'll lead design critiques and mentor designers across the organization, elevating craft and raising the bar for quality. You'll regularly present design work to senior leadership, translating customer and partner insights into compelling design solutions that solve complex business challenges. You must be responsive, flexible, and thrive in a fast-paced, startup-like environment while delivering exceptional design at enterprise scale.
BASIC QUALIFICATIONS
- 10+ years of design experience
- Experience with best practices for User Interface Design, Information Architecture, and Interaction Design
- Experience in life cycle design projects from design strategy through execution
- Experience influencing senior leaders and driving alignment across geographies and business units
- Experience mentoring and elevating senior-level design talent
PREFERRED QUALIFICATIONS
- Experience providing and effectively communicating strategic and tactical recommendations based on data
- Experience designing for accessibility and inclusivity
- Experience in any of the following: Cloud Architecture, Systems Design, Software Development, Infrastructure Architecture, Data Engineering or DevOps
- Bachelor's degree or above in design, human-computer interaction (HCI), or Associate's degree
- Experience with marketplace, e-commerce, or two-sided platform design
- Track record of building and maintaining design systems at scale across multiple product surfaces
- Experience working with global, distributed teams and designing for international markets
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, VA, Arlington - 164,000.00 - 221,800.00 USD annually
