Amazon

Principal Product Manager - Tech, Sponsored Products and Brands

Amazon$206K — $279K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2+ years of end-to-end product delivery experience
  • 8+ years of technical product or program management experience
  • Bachelor's degree
  • Experience with feature delivery and product trade-offs
  • Proven track record of driving roadmap strategies
  • Expertise in leading engineering discussions regarding technology
  • Proficiency in technical product management

Responsibilities

  • Define the long-term product vision for advertiser controls amidst evolving shopper behavior
  • Redesign campaign creation and management leveraging generative AI
  • Collaborate with leadership to enhance advertiser and shopper experiences
  • Make critical product decisions in ambiguous, complex environments
  • Build consensus among diverse teams, influencing without direct authority
  • Understand technical systems to identify trade-offs and constraints
  • Develop solutions based on customer problems and needs
  • Stay updated on Gen AI and LLM advancements to find product opportunities

Benefits

  • Health insurance (medical, dental, vision, prescription)
  • Basic life and AD&D insurance
  • Supplemental life plans option
  • Employee Assistance Program (EAP) and mental health support
  • Flexible Spending Accounts
  • Adoption and surrogacy reimbursement
  • 401(k) matching
  • Paid time off and parental leave
Full Job Description
Conversational shopping is challenging the traditional paradigm of performance advertising. Within the Advertiser Growth & Strategies team for Sponsored Products and Brands, we are delivering new ad products and features that help our advertisers adapt, scale, and succeed in this shifting landscape.

We are looking for a Principal Product Manager - Technical to rethink our advertiser-facing processes, features, and controls, setting the foundations for accelerated growth. This is a high-autonomy, high-ambiguity role that demands deep Ad Tech expertise, hands-on experience building customer-facing Gen AI products, and the ability to influence across organizational boundaries.

Key job responsibilities

- Define and drive the long-term product vision for advertiser controls and campaign management as shopper behavior shifts toward conversational commerce

- Rethink how advertisers create, manage, and optimize campaigns - leveraging advances in large language models and generative AI to deliver intelligent, adaptive experiences

- Collaborate with ad and retail leadership to ensure advertising products enhance both the advertiser and the shopper experience, driving with backbone when trade-offs require it

- Make high-judgment product decisions in complex, ambiguous environments with incomplete information

- Drive consensus across engineers, scientists, designers, and senior leadership, delivering through influence with and without authority

- Deeply understand our technical systems, their constraints, and downstream dependencies to identify the right trade-offs

- Work backward from customer problems to define solutions that serve both advertisers and shoppers

- Stay at the frontier of Gen AI and LLM capabilities, translating emerging research into practical product opportunities

About the team

The Advertiser Growth & Strategies team within Sponsored Products and Brands builds the tools, systems, and intelligence that help advertisers grow efficiently on Amazon. Our work spans campaign automation, bidding strategy, audience targeting, and agentic product experiences powered by generative AI. We operate at the intersection of advertising, retail, and AI; and we're hiring leaders who thrive in that complexity.

BASIC QUALIFICATIONS

- 2+ years of end to end product delivery experience

- 8+ years of technical product or program management experience

- Bachelor's degree

- Experience with feature delivery and tradeoffs of a product

- Experience owning/driving roadmap strategy and definition

- Experience leading engineering discussions around technology decisions and strategy related to a product

- Experience technical product management

PREFERRED QUALIFICATIONS

- Experience working directly with Engineers on product enhancements

- Experience in project management methodologies, business analysis, or process improvement

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, CA, Palo Alto - 206,900.00 - 279,900.00 USD annually

USA, NY, New York - 197,900.00 - 267,800.00 USD annually

USA, WA, SEATTLE - 179,900.00 - 243,400.00 USD annually

About Amazon

Audible is a provider of spoken audio information and entertainment , on the Internet. They provide premium spoken audio content, such as audio versions of books and newspapers and radio programs, that is delivered over the Internet and played back on personal computers and hand-held electronic devices. The Audible service allows consumers to purchase and download their content from their Website, store it in digital files and play it back on personal computers and electronic devices. More than 15,000 hours of audio content are available on their Web site, including audio versions of books, periodicals and radio programs. Several manufacturers have agreed to support and promote the playback of their content on their hand-held audio-enabled electronic devices.

Amazon Careers

Joining Amazon presents an unparalleled opportunity to become part of a vibrant team pushing the boundaries of innovation and growth in the global marketplace. As a leader in e-commerce, technology, and logistics, Amazon offers a variety of job opportunities that cater to a range of skills and professional interests. Work You’ll Do At Amazon, every day is an opportunity to collaborate with the brightest minds in technology and business to redefine what’s possible. Whether you’re interested in software development, marketing, human resources, or customer service, Amazon has a position waiting for you. Transform the way the world shops and innovates with our diverse and inclusive team. Amazon is not just a company; it’s a community where you can drive real change and contribute to projects impacting millions globally. Lead with Innovation and Leadership Amazon is the perfect place to enhance your leadership and innovation skills. Our culture encourages pushing the envelope and imagining the unimaginable. Here, you will lead projects that challenge the status quo and define new industry standards. Work with a team that values diversity and is committed to creating an inclusive environment. Our leadership is focused on harnessing the collective power of unique perspectives to foster growth and innovation. Explore Amazon’s Employment Benefits Amazon’s commitment to its employees extends beyond just career growth. We offer competitive benefits, including health care, parental leave, and diversity training, ensuring that our team not only excels professionally but also enjoys well-being and security. Internship and Networking Opportunities Start your career with an Amazon internship and gain hands-on experience that matters. Our internships provide a gateway to full-time employment and an opportunity to network with professionals across various sectors of the company. Future-Proof Your Career With Amazon, your career path is filled with numerous opportunities for advancement. Our learning and development programs are designed to nurture your professional growth and keep you at the forefront of industry trends. Stay Connected Join Our Team Discover the job opportunities at Amazon that match your skills and interests. We are constantly on the lookout for passionate, curious, and innovative team players ready to make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Amazon. Amazon is more than just a company—it’s a platform for building a promising future. Whether you’re starting or looking to advance your career, Amazon offers the resources, support, and network you need to succeed. Join us, and be a part of our continuing mission to be Earth's most customer-centric company.
Learn more about Amazon
Size
1,608 employees
Market Cap
$832.6 billion
Industry
Net Income
$21.3 billion
Founded
1994
5 Year Trend
+28.1%
Revenue
$386 billion
NASDAQ

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