Partnerships Director
This is a role for someone who understands brands, partnerships and consumer behaviour. Someone who can spot opportunities before others see them, build powerful commercial relationships and turn them into compelling loyalty propositions that help our clients win.
You won't just manage a portfolio.
You'll shape the ecosystem that powers customer engagement programmes for some of the world's most recognised brands
As Partnerships Director, you'll sit at the intersection of:
- Brand Partnerships
- Customer Loyalty
- Enterprise Client Strategy
- Commercial Growth
- Consumer Insight
You'll be responsible for identifying the brands consumers love, securing strategic partnerships and transforming those relationships into scalable loyalty products, offers and experiences that create value for both our clients and their customers.
This is a highly visible leadership role with direct responsibility for strategy, partner acquisition, team development and commercial performance.
What You'll Be DoingBuild a Market-Leading Partnership Ecosystem
- Develop and execute TLC's US Partnerships & Commercial strategy.
- Identify the brands, categories and experiences that will strengthen our client propositions.
- Create a differentiated portfolio that balances consumer demand, partner value and commercial opportunity.
- Grow strategic relationships across retail, dining, travel, entertainment, wellness, lifestyle and emerging consumer categories.
Create High-Value Brand Partnerships
- Personally lead partnership acquisition and negotiations.
- Build relationships with senior decision-makers at leading consumer brands.
- Structure commercially attractive agreements that create long-term value.
- Develop partnerships that support customer acquisition, engagement and retention objectives.
Support Major Client Growth Opportunities
- Partner with Sales, Client Services and Strategy teams.
- Bring partnership expertise into pitches and proposals.
- Help design customer propositions that deliver measurable impact.
- Translate partnership benefits into compelling commercial stories for clients.
Turn Partnerships into Scalable Products
- Transform relationships into rewards, offers, experiences and loyalty benefits.
- Build propositions that are easy for clients to understand and buy.
- Ensure every partnership has a clear customer and commercial value proposition.
- Work with internal teams to maximise portfolio utilisation and revenue generation.
Lead and Develop a High-Performing Team
- Coach and develop a growing Partnerships & Commercial team.
- Establish high standards, clear KPIs and accountability.
- Build processes and capabilities that allow the function to scale.
- Foster a culture of ambition, collaboration and continuous improvement.
Drive Operational Excellence
- Build scalable processes from prospecting through to activation and reporting.
- Improve forecasting, reporting and CRM discipline.
- Monitor portfolio performance, revenue contribution and partner engagement.
- Create a repeatable growth engine rather than a collection of individual relationships.
What You'll Bring- Extensive experience in Partnerships, Commercial, Business Development, Loyalty, Agency or Strategic Growth roles.
- Proven success developing and negotiating strategic partnerships with consumer-facing brands.
- Strong understanding of customer acquisition, engagement, retention and loyalty.
- Experience working with enterprise clients and senior stakeholders.
- Demonstrable leadership experience, including coaching and developing teams.
- Strong commercial and negotiation skills.
- Excellent presentation, influencing and storytelling abilities.
You'll Stand Out If You Have
- Experience across retail, lifestyle, travel, dining, wellness, entertainment or consumer brands.
- Built partnerships that directly contributed to revenue growth.
- Worked in a fast-growth or entrepreneurial environment.
- A strong network of brand-side decision-makers.
- A passion for consumer behaviour and emerging market trends.
Who You Are
You're someone who naturally combines:
- Strategic thinking with execution
- Commercial discipline with creativity
- Relationship building with negotiation excellence
- Leadership with hands-on delivery
- Curiosity with accountability
Most importantly, you're not waiting for opportunities.
You create them.
If you're excited by everything we've told you, then it's time to apply!
Department Partnerships Locations USA - New York Seniority Senior/Leadership