3+ years in B2B marketing, ideally in partner, alliance, or ecosystem marketing
Experience with joint go-to-market strategies involving technology or cloud partners
Strong track record in delivering campaigns that generate measurable impact
Ability to establish and maintain accountability across multiple organizations
Skilled storyteller capable of constructing compelling narratives for diverse audiences
Hands-on experience with full-funnel marketing techniques, including webinars and digital campaigns
Analytical mindset, comfortable with reporting and CRM tools for pipeline attribution
Responsibilities
Own the partner marketing function, overseeing joint strategies and campaign execution
Develop annual joint marketing plans with revenue targets and conduct performance reviews
Ensure accountability by executing ideas from concept to delivery, avoiding mere presentations
Articulate a joint value proposition that aligns both companies' narratives for market resonance
Conduct full-funnel co-marketing activities through various digital and event-focused campaigns
Create partner enablement materials to facilitate joint sales and marketing efforts
Coordinate significant launches and announcements to amplify product visibility across platforms
Monitor and report on partner-related pipeline performance and impact to leadership teams
Benefits
Collaborative work environment with executive exposure from the outset
Opportunity to develop and execute innovative marketing strategies
Engagement with top-tier partners and stakeholders
Support for professional growth and development in a high-growth company
Dynamic role that encompasses various marketing channels and strategies
Involvement in defining and shaping the brand narrative alongside partners
Full Job Description
You will become the face that some of Perplexity's most important partners rely on, and the person who makes our joint moments land.
This is a 0>1 role with executive exposure from day one. It has two sides. You are the relationship owner who partners trust and internal teams turn to, and you are the program manager who keeps every joint launch, event, and campaign on the rails. You'll work directly with teams across comms, product marketing, sales, and product, owning how Perplexity and its partners show up to the world together.
If you learn fast, thrive in ambiguity, and build trust with the biggest companies in the world instinctively, this role is for you.
Responsibilities
Own Perplexity's partner marketing function end to end, from joint strategy through campaign execution and reporting
Build annual joint marketing plans with our most important partners, with committed pipeline and revenue targets, and run the QBR cadence that keeps both sides accountable to them
Ensure Perplexity and our partners are both accountable. Execute, driving joint marketing ideas from concept to shipped and following through so commitments turn into real activity, not slideware
Own the joint value proposition and narrative, crafting the "better together" story so it is aligned across both companies, resonates with buyers, and is mutually beneficial
Execute full-funnel co-marketing with and through partners, including joint webinars, events, ABM, content syndication, email, and digital campaigns
Build partner enablement assets, including co-branded content, solution briefs, pitch decks, joint case studies, and campaign-in-a-box kits, so partner teams can sell and market with us at scale
Coordinate launch moments and joint announcements, amplifying Perplexity product launches and major industry moments through the ecosystem
Instrument measurement and attribution, tracking partner-sourced and partner-influenced pipeline in CRM, and reporting ecosystem impact to leadership.
Align the field, making sure Perplexity sales and Customer Success know about, trust, and activate partner programs so they stick
Act as connective tissue between Partnerships and BD, PMM, Demand Generation, Sales, and Comms, and serve as the primary marketing counterpart to our partners' marketing teams
Maintain strong relationships in partner organizations and Perplexity across diverse organizations
What we're looking for
3+ years in B2B marketing, preferably in partner, alliance, or ecosystem marketing
Proven track record running joint go-to-market with technology and ISV partners, cloud providers, or system integrators, and shipping campaigns that generated real pipeline
A closer on accountability, with the operating discipline to build a plan, hold two organizations to it, and drive follow-through when commitments slip
Strong storyteller who can craft a joint narrative that is crisp, differentiated, and credible to buyers and executives on both sides
Full-funnel campaign operator fluent across webinars, events, ABM, content, and digital, comfortable executing hands-on rather than only directing
Analytically rigorous, with experience setting up attribution and reporting partner-sourced and influenced pipeline; comfortable in CRM and revenue operation tools
Excellent relationship builder who can be trusted while representing Perplexity's interests to partners
Autonomous self-starter who thrives in ambiguity, builds the playbook rather than waiting for one, and operates with urgency in a high-growth environment
