5+ years managing strategic technology, agency, or reseller partnerships, ideally in CMS, commerce, or MarTech ecosystems
Proven track record of owning partner-sourced revenue targets and reporting against them
Strong cross-functional collaboration and executive-level communication skills
Ability to manage KPI/reporting cadence and drive accountability across functions without direct authority
Experience in building joint go-to-market and marketing plans with external partners
Fluency in contracts and agreements (NDAs, partnership terms, OEM/resell structures)
Comfortable transitioning from shared to full ownership of a partner portfolio
Responsibilities
Serve as the primary contact for strategic North American partners, managing relationship health and day-to-day engagement
Track and report on partner-sourced annual recurring revenue (ARR) and retention performance
Develop and execute joint go-to-market strategies with partners, aligning on target verticals and competitive account lists
Build and drive joint marketing initiatives, including webinars and co-branded content
Support KAM/CSM teams with enablement materials and defined support SLAs
Identify, qualify, and onboard new partnership opportunities, managing agreements and contracts
Collaborate with Sales, Marketing, Product, and Operations to represent partnership performance in revenue leadership forums
Benefits
Remote or hybrid work flexibility
Opportunity to work closely with senior leadership
Potential for career growth within the partnerships team
Engagement in strategic initiatives with high-impact partners
Access to professional development resources
Full Job Description
Partnerships Manager
Reports To: VP Sales, North America
Location: North America (remote/hybrid)
About the Role
Wingify is expanding its North America Partnerships team. This role starts by working alongside our Director, Partnerships to grow and support the existing strategic partner ecosystem, then takes on full ownership of that book while she is on maternity leave, and continues as a permanent second seat on the team when she returns. It's built as a lasting addition to the partnerships function, not a leave-coverage placeholder - early exposure to the full partner book is intentional so the transition in and out of full ownership is seamless.
Role Summary
Own and grow Wingify's strategic partner ecosystem in North America, driving partner-sourced pipeline, revenue, and retention through structured co-sell, joint GTM, and enablement programs with key technology, agency, and reseller partners.
Key Responsibilities
Partner Relationship Management - Serve as a primary point of contact for strategic NA partners; manage relationship health, escalations, and day-to-day partner engagement.
Revenue & Retention Accountability - Track and report partner-sourced ARR, renewal/retention performance, and at-risk accounts; own a dedicated Partner KPI dashboard distinct from regional sales reporting.
GTM & Co-Sell Strategy - Develop and execute joint go-to-market plans with partners - align on target verticals/tiers/buyers, competitive account lists, and a structured co-sell motion.
Joint Marketing & Content - Build and drive joint marketing plans (webinars, events, co-branded content, customer success stories) in partnership with Marketing.
Partner Enablement - Support KAM/CSM teams executing renewals with enablement materials, playbooks, and defined support SLAs (rather than open-ended firefighting).
New Partner Development - Identify, qualify, and onboard new partnership opportunities (referral, reseller, technology integrations); manage partner agreements, NDAs, and partnership contracts.
Cross-Functional Alignment - Partner with Sales, Marketing, Product, and Operations leadership to represent partnership performance and priorities in NA revenue leadership forums.
Reporting & Forecasting - Provide regular updates on partner pipeline, forecast contribution, and program health to sales leadership.
Key Metrics
Partner-sourced ARR / new business pipeline
Partner-influenced ARR
Joint pipeline generated through co-sell/marketing activities
Partner program adoption and satisfaction
What Success Looks Like
First 90 days: Fully ramped on the existing strategic partner book (relationships, contract terms, active co-sell motions); actively supporting the Director, Partnerships on at least one live initiative (e.g., a joint GTM plan or renegotiation).
Ahead of leave transition: Able to run point independently on all top-tier partner relationships and escalations with no drop in cadence.
Ongoing (as a permanent second seat): Owns a defined subset of the partner portfolio outright, freeing the Director, Partnerships to focus on net-new strategic partnerships and program-level strategy as the team scales.
Skills & Experience
5+ years managing strategic technology, agency, or reseller partnerships, ideally in CMS, commerce, or MarTech ecosystems
Track record owning partner-sourced revenue targets and reporting against them
Strong cross-functional collaboration and executive-level communication skills
Comfortable owning a KPI/reporting cadence and driving accountability across functions without direct authority
Experience building joint GTM and marketing plans with external partners
Contract/agreement fluency (NDAs, partnership terms, OEM/resell structures) - ability to work alongside deal desk/legal on renegotiations
Comfortable stepping into shared ownership of an existing book early, then scaling into full ownership of a portfolio
Nice to Have
Experience in a team-expansion or "grow into" role where scope increased over the first year
Existing relationships in the digital experience/optimization or MarTech partner ecosystem
