This is a hands-on organic growth role for a builder who wants end-to-end ownership rather than an established playbook. You will create the organic acquisition engine from near zero across social, content, partnerships, earned media, referrals, SEO, and AI answer-engine optimization.
What you will do:
• Build and scale organic and earned channels that grow audience and customer acquisition.
• Own organic social across LinkedIn, YouTube, Instagram, Facebook, and emerging channels.
• Create and shoot platform-native content, including short-form video.
• Develop partnerships with creators, industry associations, platforms, and distribution partners.
• Build referral, affiliate, advocacy, and community growth programs.
• Own SEO and AI answer-engine optimization.
• Design experiments, define metrics, and scale the channels that compound.
• Collaborate with sales, product, and engineering on campaigns and customer stories.
Requirements
Requirements:
• 4 or more years of hands-on organic growth marketing experience.
• A track record of building and scaling organic acquisition programs at a high-growth Series A to Series C startup, marketplace, or similarly fast-moving company.
• B2C or marketplace marketing experience with non-technical customers.
• Demonstrated ownership of organic social, press, partnerships, newsletters, referrals, or adjacent earned channels.
• Experience producing content directly, including short-form video.
• Strong quantitative judgment and the ability to connect audience growth to business outcomes.
• Comfort operating from near zero with high autonomy and limited structure.
• A bachelor's degree from an accredited university.
• Ability to work on-site five days per week in Flatiron, Manhattan, or willingness to relocate to New York City.
Nice to have:
• Marketplace experience.
• Existing relationships with creators, journalists, industry associations, or platform partners.
• SEO, AI answer-engine optimization, content-management, and marketing analytics experience.
Benefits
• $120,000 to $175,000 base salary, based on qualifications and experience.
• Meaningful stock-option equity.
• Relocation assistance for candidates moving to New York City.
• Daily lunch and dinner, outdoor workspace, and a collaborative in-person culture.
• Existing visa transfers, including OPT and H-1B transfers, may be considered.
