Marketing Programs Manager

CAN Community Health Inc

$94K — $117K *
Tampa, FL 33647In-Person
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in marketing, business, communications, public relations, healthcare administration, or public health preferred.
  • 5+ years of experience in healthcare marketing or nonprofit program management.
  • Proficient in marketing strategy and program management.
  • Strong understanding of integrated communications and project management principles.
  • Experience in mission-driven healthcare settings such as hospitals or health plans.

Responsibilities

  • Develop and execute integrated marketing strategies for various healthcare programs.
  • Serve as a strategic marketing partner for key service areas like pharmacy and dental services.
  • Manage projects that support organizational initiatives and service launches.
  • Increase patient demand and improve access to healthcare through targeted marketing efforts.
  • Enhance patient engagement and community outreach through effective communications.

Benefits

  • Full-time day shift: Monday-Thursday 8:00 am - 5:30 pm; Friday 8:00 am - 12:00 pm.
  • Opportunity to work in a mission-driven healthcare organization.
  • Engage in impactful marketing efforts that directly benefit community health.
  • Involvement in diverse healthcare initiatives including behavioral health and emerging programs.
Full Job Description
CAN Community Health is now hiring a Marketing Programs Manager

Schedule: Full-Time | Day Shift | Monday-Thursday 8:00 am - 5:30 pm Friday 8:00 am - 12:00 pm

Pay Rate: $94,003 - $117,504 annually based on experience

What you will do:

The Marketing Programs Manager is responsible for developing, coordinating, and executing integrated marketing strategies that support CAN Community Health's priority healthcare programs, service lines, and strategic initiatives. Serving as a strategic marketing partner and project manager, this position will support key areas including dental services, pharmacy, behavioral health, and emerging healthcare programs, new service launches, and other enterprise initiatives that advance CAN's mission and organizational growth. The Marketing Programs Manager translates organizational and service-line priorities into actionable marketing plans that increase awareness, improve access to care, generate qualified patient demand, support patient acquisition and retention, and strengthen engagement with patients and communities.
  1. Strategic Program & Service-Line Marketing
  2. Project & Program Management
  3. Public Health Communications & Health Literacy
  4. Marketing Analytics & Performance

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of an employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

Requirements

Education/Professional:
  1. Bachelor's degree. Concentration in marketing, business, communications, public relations, healthcare administration, and public health strongly preferred.
  2. Minimum of 5-years' experience managing health care, marketing, or nonprofit programs/projects.
  3. Knowledge in marketing, program management, healthcare marketing, integrated communications, and project management.
  4. Experience within healthcare, public health, nonprofit healthcare, health plans, hospitals, physician organizations, or other mission-driven healthcare environments.
  5. Must be able to operate a motor vehicle and have valid insurance and driver's license.

Must be able to pass a Level I Background check (a Level II Background may also be required).

Similar Jobs

More Jobs at CAN Community Health Inc

More Healthcare Jobs

Find similar Marketing Programs Manager jobs: