Marketing Manager

Superior Construction

$80K — $95K *
Real Estate & Construction
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing, Communications, Public Relations, Business, Journalism, or related field.
  • Minimum five years of experience in a Marketing Manager or equivalent role.
  • Experience working with executives and C-suite leadership.
  • Ability to manage multiple projects and deadlines simultaneously.
  • Skilled in developing content from concept to production.
  • Experience overseeing creative vendors such as photographers and videographers.
  • Understanding of print and digital production processes.

Responsibilities

  • Translate marketing strategies into actionable campaigns and initiatives.
  • Collaborate with executive leadership to align marketing with company objectives.
  • Maintain brand consistency across internal and external communications.
  • Monitor industry trends and competitor activities for improvement opportunities.
  • Produce timely employee communications, newsletters, and corporate messaging.
  • Develop marketing materials for business development and recruitment support.
  • Coordinate project profiles, case studies, presentations, and award submissions.

Benefits

  • Collaborative work environment with emphasis on team communication.
  • Access to professional development opportunities and industry networking.
  • Possible flexible hours to accommodate project demands and events.
  • Engagement in community outreach and client relationship activities.
Full Job Description
Job Description

Summary/Objective

The Marketing Manager is responsible for translating the company's marketing strategy into actionable plans, campaigns, content, and initiatives that support organizational goals, business development efforts, recruiting initiatives, employee engagement, brand awareness, and corporate growth. This role partners closely with executive leadership, operations, business development, human resources, and communications teams to ensure consistent brand messaging and successful execution of marketing initiatives across the organization.

Essential Functions

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • Translate marketing strategy into actionable plans, campaigns, and initiatives that support organizational goals.
  • Collaborate with executive leadership to align marketing priorities with company objectives.
  • Ensure organizational brand standards are maintained across all internal and external communications.
  • Monitor industry trends, competitor activity, and emerging marketing technologies to identify opportunities for continuous improvement.
  • Ensure timely delivery of monthly employee communications, quarterly newsletters, and other corporate messaging initiatives.
  • Partner with Business Development and Operations teams to develop marketing materials that support pursuit, recruiting, and growth initiatives.
  • Coordinate development of project profiles, case studies, resumes, presentations, award submissions, and qualification materials.
  • Support marketing for conferences, industry associations, sponsorships, recruiting events, client events, and community engagement activities.
  • Help manage procurement and coordination of project and event photography and videography services.
  • Work with the Digital Asset Manager to ensure project and personnel data remain accurate, current, and accessible.
  • Support planning, promotion, logistics, and execution of company events, recruiting initiatives, community outreach activities, and industry conferences.
  • Prepare reports, presentations, and updates for leadership as needed.
  • Assist Marketing Director with daily tasks as needed.


Other
  • Ability to work well in a fast-paced, collaborative environment
  • Promote teamwork and positive communication among employees
  • Maintain relationships with industry peers.
  • Excellent organizational and project management abilities.

Competencies
  • Strategic Thinking
  • Project Management
  • Communication Skills
  • Relationship Management
  • Creativity & Innovation
  • Results Driven
  • Ownership & Accountability


Supervisory Requirements

This position does not have direct supervisory responsibilities but may provide direction to vendors, agencies, contractors, and external partners.

Work Environment

This position primarily operates in a professional office environment and may occasionally require visits to project sites, company events, client events, or community functions. Appropriate personal protective equipment may be required when visiting active construction sites.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. The employee regularly sits for long periods of time at a desk in front of a computer screen. The employee occasionally may be required to lift, push, pull, or carry objects.

Position Type/Expected Hours of Work

This is a full-time exempt position. Occasional evening or weekend work may be required to support company events, recruiting activities, conferences, community outreach efforts, or project milestones.

Travel

Occasional travel may be required to support project-related marketing initiatives, company events, industry conferences, recruiting activities, and other business needs.

Required Education and Experience
  • Bachelor's degree in Marketing, Communications, Public Relations, Business, Journalism, or a related field.
  • Minimum five (5) years of experience in a Marketing Manager or equivalent role.
  • Experience working with executives and C-suite leadership.
  • Experience managing multiple projects, campaigns, and deadlines simultaneously.
  • Experience developing content from concept through production.
  • Experience managing photographers, videographers, agencies, and other creative vendors.
  • Understanding print and digital production processes.
  • Experience supporting business development, corporate communications, and brand awareness initiatives.
  • Demonstrated ability to collaborate effectively with cross-functional stakeholders across operations and support functions.

Preferred Education and Experience
  • Experience within the construction, engineering, architecture, infrastructure, or related AEC industry.
  • Experience supporting construction project pursuits, proposals, and award submittals.
  • Familiarity with construction terminology, project delivery methods, and infrastructure-related services.
  • Proficient in Microsoft Office Suite, including SharePoint.
  • Experience with OpenAsset.
  • Experience with Asana or similar project management software.
  • Familiarity with digital asset management systems, email marketing platforms, and marketing analytics tools.


Additional Eligibility Requirements
  • Must possess, or be able to obtain, a valid and appropriate state driver's license prior to employment.


Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

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