JBA International

Marketing Manager

JBA International$75K — $90K *
Legal & Accounting
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing, Communications, or related field
  • 3+ years of marketing experience, preferably in law or professional services
  • Strong understanding of digital marketing, including SEO, PPC, and social media
  • Experience with marketing analytics tools like Google Analytics
  • Excellent written and verbal communication skills
  • Proven ability to manage multiple projects independently
  • Bilingual (English/Spanish) a plus

Responsibilities

  • Develop and execute marketing strategies to enhance brand awareness
  • Manage the firm's digital presence, including website and social media
  • Oversee paid advertising campaigns and analyze ROI
  • Coordinate with external vendors for marketing initiatives
  • Manage content creation for various platforms
  • Track and report on key marketing metrics and campaign performance
  • Plan and execute community outreach and firm events
  • Ensure brand consistency across all materials

Benefits

  • 401(k)
  • Dental insurance
  • Flexible spending account
  • Health insurance
  • Life insurance
  • Paid time off
  • Referral program
  • Retirement plan
  • Vision insurance
Full Job Description
We're looking for a Marketing Manager to lead our brand presence, drive client acquisition strategy, and manage marketing initiatives across digital and traditional channels.

What You'll Do
  • Develop and execute marketing strategies to drive case intake and brand awareness
  • Manage the firm's digital presence, including website, SEO/SEM, and social media accounts
  • Oversee paid advertising campaigns (Google Ads, social media, and other channels) and track ROI
  • Coordinate with outside vendors and agencies (PR, design, video, print)
  • Manage content creation - blog posts, client testimonials, case results, press releases
  • Track and report on marketing KPIs, lead generation metrics, and campaign performance
  • Plan and execute community outreach, sponsorships, and firm events
  • Maintain brand consistency across all firm materials and communications
  • Collaborate with intake and attorney teams to align marketing efforts with firm goals

What We're Looking For
  • Bachelor's degree in Marketing, Communications, or related field
  • 3+ years of marketing experience; law firm or professional services marketing experience preferred
  • Strong understanding of digital marketing (SEO, PPC, social media, email marketing)
  • Experience with marketing analytics tools (Google Analytics, etc.)
  • Excellent written and verbal communication skills
  • Ability to manage multiple projects and deadlines independently
  • Bilingual (English/Spanish) a plus

Pay: $75,000.00 - $90,000.00 per year

Benefits:
  • 401(k)
  • Dental insurance
  • Flexible spending account
  • Health insurance
  • Life insurance
  • Paid time off
  • Referral program
  • Retirement plan
  • Vision insurance

Work Location: In person

Martin Lam
JBA|Business Development Consultant

a: 1192 North Lake Avenue, Pasadena, CA 91104
e: [email protected] | w: www.jba.com
m: (818) 585-6876

About JBA International

JBA is over 35 year old company leading the way for the future of work, GenAI and digital transformation. Started by two Software Engineers, we have serviced many industries with consulting, workforce, and innovation projects-- Insurance, Banking, Legal, Defense, Entertainment, Tele-Comm and more. We look at every opportunity as a project whether facilitating connections between talent and companies or working with business owners and executives in how to build automation, improve operations, and build out successful teams. We hope you can use our page as a resource for current opportunities we have, as well as reaching out with your thoughts on the industry.
Learn more about JBA International
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