Marketing DirectorDepartment: Office Administration
Employment Type: Full Time
Location: Houston/Corporate
Reporting To: Mollie Levar
DescriptionThis mission-critical role focuses on standardizing marketing processes, delivering actionable data insights, and maximizing high-intent lead generation across all channels. Managing an established team of one manager and four associates, the Director will ensure our marketing strategy scales seamlessly with our multi-office expansion.
Key ResponsibilitiesKey Responsibilities:- Strategic Leadership: Develop and execute comprehensive marketing plans aligned with firm-wide growth goals.
- Team Management: Mentor and lead a team of marketing professionals to ensure a high-quality output of work and streamlined process flow.
- Lead Generation: Oversee digital marketing initiatives, including SEO/SEM, social media, and paid advertising, to drive website conversions; with a high focus on exceeding the lead generation goals across 14 office.
- Market Analysis: Conduct market research and competitive analysis to articulate future vision and guiding strategies.
- Brand Identity: Maintain and evolve a consistent brand identity across all channels, including print, digital, and video.
- Budget & ROI: Manage marketing budgets and track ROI on all campaigns to make data-driven recommendations for optimization.
Skills, Knowledge and ExpertiseQualifications:- Education: Bachelor's Degree in Marketing, Business Administration, Communications, or a related field required.
- Experience: 7-10 years of proven marketing management experience, preferably in a fast-growing company or legal environment.
- Leadership: 5+ years of experience managing a team of exempt and non-exempt employees.
- Technical Proficiency: Strong grasp of digital marketing tools, A/B testing, analytics, and CRM systems.
- Communication: Exceptional written and verbal communication skills, including copywriting for the web.
- Attributes: Self-starter with superior attention to detail, strong time management, and the ability to maintain composure in high-pressure situations.
Join us at The Law Office of Bryan Fagan and play a vital role in shaping our marketing strategies and driving our success!
BenefitsThe Law Office of Bryan Fagan is a firm that excels in family, estate planning & probate, and criminal law matters.
We have (11) offices in Texas: (2) offices in Houston (Corporate and The heights), and (1) office in Atascocita, Humble, Kingwood, The Woodlands, Austin, Dallas, San Antonio, Fort Worth, and Humble, and (3) more office on the way.
Enjoy GREAT Benefits & Perks:- Competitive salary.
- Health, dental, vision, short/long term disability insurance, 401K (5% match)
- Paid time off and holidays.
- Ongoing training and professional development.
- A collaborative and dynamic work environment.
